by Steve Laube
Someone asked me to list the magazines, newsletters, and blogs I read to stay informed (and from which I derive our weekly “New You Can Use” post). It was a good question. But when I started compiling the list I realized how ridiculously long it is. Therefore I can only list selected highlights by type of media.
Unless you get the wrong impression, realize I’m an eclectic reader who skims the surface of the waters gleaning information quickly. Occasionally I will dive deep for real food, but mostly it is a thin sampling. Five miles wide and two inches deep is one description. I estimate that I read/skim at least 200+ pages each week of Industry related material, just to stay on top of this ever changing profession.
Note the intentional diversity of perspectives. I believe it is important to read widely to stimulate your thinking.
Topic: Publishing Industry
New York Times Book Review
Romantic Times Book Reviews
Topic: Christian Worldview
Bloomberg Business Week
BBC Music magazine (the classical music world)
E-Mail Subscriptions – These are the newsletters that arrive periodically in a separate inbox reserved for this kind of information. These are not RSS emails, they are email newsletters; some are paid subscriptions. In no particular order:
Publishers Weekly Daily
PW Religion Bookline
Shelf Awareness Pro
ECPA – Rush to Press
Christian Retailing Update
CBA Industry Brief
The Foster Letter – Religious Market Update
RELEVANT This Week
Social Media Newsfeed
Advanced Fiction Writing E-Zine
John Kremer’s Book Marketing Tip of the Week
Blogs – I use Google Reader as the main source for over 300 RSS subscriptions. On my iPad I use the FeedlerPro app to help read these feeds each day (part of my morning routine after reading the morning newspaper). The app allows me to scan the headlines quickly and send ones I want to read more carefully to Evernote, Instapaper, Readability, or as an email. These RSS feeds are grouped into eleven categories for ease of organization (Publishing, Marketing, Theology, Technology, Blogging, Clients, etc).
In addition there are 27 blogs I have set up on my desktop Google Chrome browser to view at some point during the day at my office. I right-click an icon and all 27 open as separate tabs for quick review. The most intriguing articles I send to Evernote using the Chrome plug-in for that program. I also have bookmarks, on my home page, to a half dozen sites that I visit regularly. And I rely on my MyWay.com customized homepage for world news updates.
I subscribe to far too many blogs to list here (and you really don’t want to follow 300+ blogs, you have better things to do). Below is a sample of which blogs I try to read regularly.
Publishing / Marketing
From this plethora of information I draw down to a select few pieces each week for the News You Can Use post.
There you have it. A ridiculous list of information. However, to do my job effectively I need to keep on top of what is going on. Yes, I have read Nicholas Carr’s book The Shallows: What the Internet is Doing to Our Brains. It is a terrifying read due to its insight and accuracy, but I know no other way to keep abreast of our industry.
Your Turn – Is there another source you would suggest or blogger I should be following?