To help the author develop and create the best book possible. Material that has both commercial appeal and long-term value.
To help the author determine the next best step in their writing career. Giving counsel regarding the subtleties of the marketplace as well as the realities of the publishing community.
To help the author secure the best possible contract. One that partners with the best strategic publisher and one that is mutually beneficial for all parties involved.
I want one of these machines in my office.
A burger bot!
The interview with the inventor is not the best, but at least you can hear his vision for the product.
I do not want this next machine in my office. Salad by robot.
Now you know my meal of choice…
The featured image above is from http://creator.rest/ where you can see more about the burger bot machine.
Sometimes my office receives submissions for books that claim to solve a problem or provide the answer to a question that has been plaguing mankind since it was known to be an issue. To wit: Why the death penalty is Biblical. Why the death penalty is not Biblical. Why there …
In the famous “Sermon on the Mount” passage in the Bible’s Gospel of Matthew, Jesus presented a series of eight “beatitudes.” Each was a saying that turned conventional wisdom on its head, showing how in God’s eyes the oppressed are blessed and the despised are prized. No one can improve …
Because book publishing is surrounded by semi-regular failure, no matter if you are an agent, author, or publisher, the ability to deal with adversity is a defining characteristic of anyone who is successful in it. It’s a lot like baseball, where a high level of failure and adversity are part …
Can you boil the essence of your novel or non-fiction book idea into twenty-five words or less?
This is one of the keys to creating a marketing hook that makes your idea sellable in today’s crowded market.
You have less than a minute to make that hook work.
It is also called creating the “elevator pitch” or the “Hollywood pitch.” The goal is get the marketing department to exclaim, “We can sell that without any problem!” And ultimately to get a consumer to say, “I want that” or “I need that” or “I know someone who should have that.”
