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The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Archives for Thomas Umstattd, Jr. » Page 21

Thomas Umstattd, Jr.

Author Branding & Book Launching with Randy Ingermanson

By Thomas Umstattd, Jr.on April 28, 2020
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A strong book launch is the key to success for most best-selling books. But how do you launch strongly if you are not already famous? One tool is email. Email is one of the most effective tools for launching a book.

One of the things I teach in my course, the Book Launch Blueprint, is to build your email list long before your launch. People ask when they should start preparing for their book launch, and the answer is like the response to when you should plant a tree. The best time was five years ago; the second-best time is today. But you don’t always need a massive email list to have a successful launch.

Our guest today is a Christy award-winning novelist who’s known all around the world for his Snowflake Method of Designing a Novel. He recently launched a new novel with a relatively small email list, and his book shot to the top of the list as a #1 new release and as an Amazon category bestseller.

#1 new release and category bestseller are the goals of most launches; and he’s willing to spill all his secrets. Including things that went wrong.

In this episode, we not only talk about author branding, we also talk about how to launch a book even if you have a small email list.

Links:

  • Amazon Author Central 
  • Randy Ingermanson’s Website
  • Episode #40 – What Authors Need to Know About Book Metadata
  • Crown of Thorns Review
  • Son of Mary: A Tale of Jesus of Nazareth (Crown of Thorns Book 1)
  • Ingermanson.com/maps

Sponsor: How to Get Booked As a Podcast Guest

How do you stand out above all the social media noise? How do you get noticed by the kind of people who buy books? People with money. People who read. People with influence.

Spoiler alert: it’s not by trying to “out social media” the millions of writers already on social media.

There’s a simple way to get noticed.

Start doing guest appearances on podcasts.

The advantages are huge:

  • People who listen to podcasts are wealthy, educated, and influential. Most importantly, they read books.
  • Podcasters are constantly on the hunt for interesting guests.
  • You can find new audiences with every single podcast.

Once you take this course, you will know how to contact podcasters and feel confident going on their shows to talk about your message. You will learn techniques most podcast guests don’t know, techniques that took Thomas Umstattd Jr. over a decade of podcasting to learn and develop.

As always, you can save 10% by using the coupon code “podcast” or by using this link to activate the code automatically.

The post Author Branding & Book Launching with Randy Ingermanson appeared first on Christian Publishing Show.

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Category: The Writing Life

Author Branding & Book Launching with Randy Ingermanson

By Thomas Umstattd, Jr.on April 28, 2020
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Book Launch Branding and How to Launch a Book With a Small Email List with Randy Ingermanson
You can listen to this episode Author Branding & Book Launching with Randy Ingermanson on Christian Publishing Show.

Read moreAuthor Branding & Book Launching with Randy Ingermanson
Category: The Writing Life

How to Start an Author Podcast

By Thomas Umstattd, Jr.on April 21, 2020
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This episode originally aired on the Novel Marketing Podcast. This is effectively a short audiobook on how to start a podcast. If you have ever thought about starting your own podcast, this is not an episode you will want to miss. You can find a blog version here. Sponsor: Christian Writers Institute The Lockdown Learn From Home Bundles will be ending at the end of April! There are three bundles …

Read moreHow to Start an Author Podcast
Category: The Writing Life

How to Start an Author Podcast

By Thomas Umstattd, Jr.on April 21, 2020
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This episode originally aired on the Novel Marketing Podcast. This is effectively a short audiobook on how to start a podcast. If you have ever thought about starting your own podcast, this is not an episode you will want to miss. You can find a blog version here. Sponsor: Christian Writers Institute The Lockdown Learn […]
You can listen to this episode How to Start an Author Podcast on Christian …

Read moreHow to Start an Author Podcast
Category: The Writing Life

How to Write Split Time With Rachel Hauck

By Thomas Umstattd, Jr.on April 14, 2020
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Due to a mixup, last week’s episode initially appeared as today’s episode. This is the correct episode for today. Our guest today is a New York Times bestselling author who’s novel Once Upon A Prince (affiliate link), was made into an original Hallmark movie. She writes from a quarantine location in sunny central Florida. Links: Website: RachelHauck.com Instagram: @RachelHauck Twitter: …

Read moreHow to Write Split Time With Rachel Hauck
Category: The Writing Life

How to Write Split Time With Rachel Hauck

By Thomas Umstattd, Jr.on April 7, 2020
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Our guest today is a New York Times bestselling author whose novel Once Upon a Prince (affiliate link), was made into an original Hallmark movie. She writes from a quarantined location in sunny, central Florida. Links: Website: RachelHauck.com Instagram: @RachelHauck Twitter: @RachelHauck Facebook @RachelHauck Sponsor: Christian Writers Institute With the extension of the tax day, […]
You can …

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Category: The Writing Life

How to Write Fiction with a Christian Worldview with Brian Godawa

By Thomas Umstattd, Jr.on March 31, 2020
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Our guest today is an award-winning screenwriter, his first feature film was To End All Wars. He is also the best-selling author of the Chronicles of the Nephilim and his new series, Chronicles of the Watchers.
You can listen to this episode How to Write Fiction with a Christian Worldview with Brian Godawa on Christian Publishing Show.

Read moreHow to Write Fiction with a Christian Worldview with Brian Godawa
Category: The Writing Life

How to Write Fiction with a Christian Worldview with Brian Godawa

By Thomas Umstattd, Jr.on March 31, 2020
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Our guest today is an award-winning screenwriter, his first feature film was To End All Wars. He is also the best-selling author of the Chronicles of the Nephilim and his new series, Chronicles of the Watchers.You can listen to this episode How to Write Fiction with a Christian Worldview with Brian Godawa on Christian Publishing Show.www.NovelMarketingConference.com Support the show

Read moreHow to Write Fiction with a Christian Worldview with Brian Godawa
Category: The Writing Life

How to Write Faster with Tricia Goyer

By Thomas Umstattd, Jr.on March 24, 2020
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To walk us through this process, we have a special guest. She is a USA Today bestselling author, has published seventy-five books in both fiction and nonfiction, and is a two-time Carol Award winner. And if that wasn’t enough, she’s also a wife and mother of 10 children.  Tricia Goyer, welcome to the Christian Publishing Show!  Links: TriciaGoyer.com Tricia on Facebook  Tricia on …

Read moreHow to Write Faster with Tricia Goyer
Category: The Writing Life

How to Write Faster with Tricia Goyer

By Thomas Umstattd, Jr.on March 24, 2020
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To walk us through this process, we have a special guest. She is a USA Today bestselling author, has published seventy-five books in both fiction and nonfiction, and is a two-time Carol Award winner. And if that wasn’t enough, she’s also a wife and mother of 10 children.  Tricia Goyer, welcome to the Christian Publishing […]
You can listen to this episode How to Write Faster with Tricia Goyer on …

Read moreHow to Write Faster with Tricia Goyer
Category: The Writing Life
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