• Skip to main content
  • Skip to after header navigation
  • Skip to site footer

The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

  • Home
  • About
    • Who We Are
    • Frequently Asked Questions
    • Interview with Steve Laube
    • Statement of Faith
    • Terms and Conditions
    • Privacy Policy
  • Guidelines
  • Authors
    • Who We Represent
    • Awards and Recognition
  • Resources
    • Recommended Reading
    • Christian Writers Market Guide Online
    • Christian Writers Institute
    • Writers Conferences
    • Freelance Editorial Services
    • Copyright Resources
    • Research Tools
    • Selling What You Write
  • Blog
  • Contact
  • Twitter
  • FaceBook
  • RSS Feed
  • Get Published
  • Book Proposals
  • Book Business
  • Writing Craft
    • Conferences
    • Copyright
    • Craft
    • Creativity
    • Grammar
  • Fun Fridays
Home » memoir

memoir

Why Christian Memoirs Rarely Sell Well

By Dan Balowon November 1, 2016
Share
Tweet
20

It’s a mystery to many authors why Christian memoirs have such a difficult time finding their way in the book publishing market. In fact, this agency specifically states on our website “Guidelines” page that we aren’t looking for personal stories.

If you want to share your Christian faith with another person, you tell them your story. But the very thing which is an effective tool for personal evangelism (your testimony) is not something book publishers are looking for in a book.

I’ve often told new authors to self-publish their memoir so they have it to sell at their speaking engagements. Then let us discuss writing something else for a publisher to consider.

Why are memoirs with a Christian theme difficult to get published?

Memoirs have two characteristics publishers consider negative:

  • They represent relatively short-term publishing. When most publishers would prefer books which sell for years, memoirs have built-in obsolescence which almost require they go away after about six months on the market. Very few sell longer than this. Once the story is known, it is done.
  • They are highly regional in appeal. Very few memoirs appeal to readers outside of the town where the author grew up, the town where they achieved their fame and the town where they currently live. Even bestselling memoirs are highly regional in sales pattern. In other words, few people care to read it who didn’t already know about the author.

The above are significant drawbacks. They make for frustrated publishers who would always prefer to publish books with staying power and broad interest.

But I believe the issue with memoirs by Christians goes even deeper.

I certainly do not wish to devalue or consider any testimony unworthy of being told.  I am not saying your story is not special in God’s eyes.

The very reason Christian themed memoirs don’t sell particularly well could be because God is incredibly merciful, gracious and loving.

Come again?

While angels rejoice when one person comes to Christ, could it be God is so prolific in his transforming work, great stories are not as rare as one might think?

  • Hundreds of millions (billions?) of people have been saved by the Grace of God. Many from horrific lives. Countless millions have dramatic stories to tell those around them, drawing countless more millions to Christ.
  • Millions of people have journeyed through the valley of the shadow of death with Christ at their side, learned of his care and faithfulness, and healed.
  • Millions upon millions of people have lived a form of hell in this life and by God’s mercy and grace now have a peace and joy which is beyond whatever they could have ever imagined or thought.
  • Millions have locked arms with their Creator God and with God’s strength empowering them, beaten back the demon of addiction.
  • Millions of broken relationships have been restored.
  • Millions of babies have died and their broken, discouraged parents found their only solace from the Holy Spirit who indwells them day-by-day.
  • Millions and millions of people have failed at things but with God’s counsel instead learned what true success looks like.

Maybe the reason Christian-themed memoirs don’t sell particularly well is because dramatic stories of God doing miraculous and wonderful things are neither uncommon or isolated.

I’ll bet you thought I was going to give a marketing or business explanation.

I thought so too until this post took an unexpected turn.

 

Leave a Comment
Category: Book BusinessTag: Book Sales, memoir

Sidebar

Get Blog Updates

Enter your email address to get new blog updates delivered via email. You can unsubscribe at any time.

You have Successfully Subscribed!

Grow as a Writer


Find Out More →

Popular Posts

Top Posts on Book Proposals
  • Hints for a Great Cover Letter
  • The Keys to a Great Book Proposal
  • What Steve Laube is Looking For
  • Book Proposals I’d Love to See – Tamela Hancock Murray
  • What I’m Looking for – Bob Hostetler
  • What I’m Looking for – Dan Balow
  • What I’m Looking for – Lynette Eason
  • What’s the Best Way to Submit My Self-Published Book?
  • What Is the Agent Doing While I Wait?
  • God Gave Me This Blog Post
Top Posts on The Business Side
  • When Your Book Becomes Personal
  • The Myth of the Unearned Advance
  • How Long Does it Take to Get Published?
  • What Are Average Book Sales?
  • Can You Plagiarize Yourself?
  • Never Burn a Bridge
  • Who Decides to Publish Your Book?
  • That Conference Appointment
  • Goodbye to Traditional Publishing?
  • Who Owns Whom in Publishing?
  • Ten Commandments for Working with Your Agent
  • Writers Beware! Protect Yourself
Top Series
  • Book Proposal Basics
  • Publishing A-Z
  • A Defense of Traditional Publishing
Top Posts on Rejection
  • The Slush Pile: Enter at Your Own Risk
  • Even the Best Get Rejected
  • Five Reasons Why You May Never Get Published
  • The Unhelpful Rejection Letter
  • Writers Learn to Wait

Blog Post Archives by Month

  • Home
  • About
    • Who We Are
    • Frequently Asked Questions
    • Interview with Steve Laube
    • Statement of Faith
    • Terms and Conditions
    • Privacy Policy
  • Guidelines
  • Authors
    • Who We Represent
    • Awards and Recognition
  • Resources
    • Recommended Reading
    • Christian Writers Market Guide Online
    • Christian Writers Institute
    • Writers Conferences
    • Freelance Editorial Services
    • Copyright Resources
    • Research Tools
    • Selling What You Write
  • Blog
  • Contact

Copyright © 2025 · The Steve Laube Agency · All Rights Reserved · Website by Stormhill Media