It is undeniable that readers out there who would gobble up your book if only they knew it existed. (Note the post-Thanksgiving pun?)
“Discoverability” is a buzzword that describes the effort to have those readers able to discover your book before it is published.
The more your target audience knows you exist, the more successful you will be as an author. Your mission is to connect with those readers. The more of them who know you exist, the better chance your book will sell to those who want to read it. Connecting with future readers is called “building a platform.”
I know the idea of building a platform may feel overwhelming. There are a thousand things to try, and most of them don’t work. How are we to build something we can’t quite figure out?
To answer that question and more, I am hosting a free webinar on Tuesday, December 6 with Thomas Umstattd Jr. to help you build a platform where you are. (Details are below the registration button below.) Thomas is the host of the Novel Marketing Podcast, where he has helped thousands of authors build platforms and sell more books. In this webinar, he’s going to share the very best platform-building practices with you, even if you feel overwhelmed and don’t have a lot of financial resources. After Thomas’ brief presentation about his “Obscure No More” course, we will both answer your questions about platform building and the publishing industry. I hope to see you there!