Conferences

ACFW 2011 Report

by Steve Laube

This past weekend nearly 700 novelists, editors, agents, and industry professionals gathers in St. Louis for the 10th annual American Christian Fiction Writers conference.

It is always invigorating to be with so many highly creative people and to be a part of the discovery and development of tomorrow’s bestselling authors.

I had over 30 one-on-one appointments and editor meetings, taught three classes, and had dozens of “hallway” meetings of all kinds. Our agency had 47 clients in attendance too. This was the first time Karen Ball, Tamela Hancock Murray, and I were together at the same event since they joined the agency. What a blast! It is so great to have them as a part of our agency.

Saturday night was the Awards Banquet Gala and our agency had five clients who were award winners.
Genesis Awards (for unpublished authors):
Historical Fiction: Johnnie Alexander Donley
Historical Romance: Sarah Ladd

Carol Awards:
Novella: Carrie Turansky
Mystery: Elizabeth Goddard
Long Historical: Susan May Warren

Congratulations to all!

In my opinion, if you are a novelist writing for the Christian market, you owe it to yourself to consider attending next year’s event which will be held in Dallas. Check the ACFW (www.acfw.com) for more information.

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Conquering Conference Jitters

Next week the annual American Christian Fiction Writers (ACFW) conference is upon us. While this particular conference is one of the largest in our industry (over 700 will be there in St. Louis), writers can become nervous before going to even the most intimate conference. We all want to make a good impression and show other industry professionals our best. You have already prayed and handed the conference over to the Lord, so here are a few more tips based on questions I’ve been asked over the years:

1.) What do I wear?

Each conference has its own personality and you’ll need to adjust accordingly.

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ICRS / CBA Bookseller’s Convention

Today is the official opening of the convention in Denver. This year will be my 28th consecutive ICRS (International Christian Retail Show) or CBA as we veterans still call it (Christian Booksellers Association Convention). I absolutely love the experience. I’ve attended as a retailer, as an exhibitor, and now as an “industry professional.” I find it amusing that each name badge is color-coded to help exhibitors know whether the person in their booth is a bookseller (and thereby a potential customer) or a browser, like me. What makes it particularly fun is that the “agent” color is black….the color of an agent’s soul.

PRO: There is nothing like the experience of walking the floor of the world’s largest Christian bookstore. Everything is there, the good, the bad, and the outrageous (like the balloon art crucifix or the painting of a junkie shooting heroin into the arm of Jesus). The spirit is electric. It can be overwhelming, but ultimately it is a picture of God at work. As a writer you can meet key people, network with fellow writers, collect catalogs (those that aren’t digital), and simply increase knowledge of what the industry is all about.

CON: Unrealized expectations. Too many writers think the convention should be all about them. It isn’t. Disappointment is palatable with some folks at the end of the experience. Their publisher didn’t pay enough attention to them; not enough people came to their signing; no editor was available for an appointment…etc. Go to the convention with modest expectations and the chance of disappointment with be minimized.

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