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The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » publishing » Page 4

publishing

Think Global Writing

By Dan Balowon August 20, 2013
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glossy earth map globe

As you read this, I am in the bustling city of Accra, Ghana in West Africa taking part in four days of training for Ghanaian publishers, August 20-23, conducted by Media Associates International (www.littworld.org).  International publishing guru Ramon Rocha and I are participating in seminars on a wide range of topics.  My little secret is that I learn and am blessed far beyond what I carry from home in the U.S.   We would appreciate your prayers that our presentations are well received and they we rely on God’s wisdom rather than our own.

Last fall, I had the privilege to present material at the tri-annual LittWorld conference in Nairobi, Kenya…hosting 200 people from 50 countries.  (Even Mongolia was represented.)

On the flight over, one of the in-flight movies was The Social Network, a drama that traced the beginnings of Facebook from 2003.  What started as a college website with less than honorable intentions now has 1.1 billion (that’s a “b”) registered users worldwide…about one in six humans on the earth.

During the Nairobi LittWorld, every publisher acknowledged the importance of Facebook to their marketing efforts.  A writer from a Muslim country spoke about how it is the pivotal communication mechanism for Christians in difficult areas.  There are significant social media ministries into areas that are otherwise closed to the Gospel.  Years ago we had short-wave radio for Christian messages to closed or difficult areas, now we have that and have added Facebook and Twitter.

We are currently in the middle of the most significant revolution in publishing since the invention of the printing press.  Digital distribution of written content has wiped away country borders and made materials available in areas where there is no bookstore or library.  Authors must communicate with their readers.

If global ministry is part of your DNA, bring that to your writing…you never know where your words will end up. There is little or nothing stopping a message from going viral globally, which is a bit of a problem for publishers who have limited territorial rights.  This is why there are so many legal issues in publishing these days.  Contracts (especially older ones) are struggling to catch up with technological advances.

Certainly, there are less-than-good uses of the web and social networking structures, but it is also wide open to be used for the Good News.  Let’s take advantage of it.

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Category: Book Business, Dan, Get Published, The Publishing LifeTag: Book Business, Global, publishing

Art Wins

By Dan Balowon July 30, 2013
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By Dan Balow

Over 25 years ago, one of my favorite magazines was a “geek” publication called "American Demographics." The magazine doesn't exist any longer, but the various contributors to the magazine continue to comment in other publications.

Almost every day, I think about one of the articles I read in AD from those many years ago. It was a tongue-in-cheek piece on the danger of …

Read moreArt Wins
Category: Art, Book Business, Craft, Creativity, Dan, Get Published, The Publishing Life, Writing CraftTag: Art, publishing

The Painful Side of Publishing

By Karen Ballon May 8, 2013
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We’ll get back to focus next week, but something has been weighing heavy on my heart and I want to share it with you.

We all know that publishing is a tough gig. It was proven yet again by what happened last week with the B&H Publishing Group’s fiction division (see Steve’s blog about it). It’s easy to commiserate with the authors impacted by this sudden change, to pray for them and …

Read moreThe Painful Side of Publishing
Category: Book Business, Karen, Personal, The Publishing Life, TheologyTag: Book Business, Faith, publishing, Theology

Ebook-Originals, the Next Step in Traditional Publishing Strategy

By Steve Laubeon July 19, 2012
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Guest Post by Sue Brower

Our guest today is Sue Brower. She is Executive Editor at Zondervan in charge of fiction and thinks she has the best job in the world…she gets paid to read all day!  Zondervan is currently looking for completed manuscripts to fill the Zondervan First fiction eBook platform.  The ideal stories will primarily have romance-driven plots and vivid, realistic characters.  We …

Read moreEbook-Originals, the Next Step in Traditional Publishing Strategy
Category: Book Business, Book Proposals, Defense of Traditional Publishing, E-Books, Get Published, TrendsTag: ebooks, publishing, Strategy

Inside a Publishing Company

By Steve Laubeon June 18, 2012
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by Steve Laube

I just returned from three days at the Write! Canada writers conference outside Toronto. During my time there I presented a six session lecture series on the Complete Publishing Process: From Idea to Print.

When the entire process is compressed into a short series like that it becomes evident how many people are involved in the publishing of a book at any given publishing …

Read moreInside a Publishing Company
Category: Book Business, Defense of Traditional Publishing, Marketing, Steve, The Publishing LifeTag: publishing, Publishing A-Z

Print: A Thing of the Past?

By Karen Ballon June 22, 2011
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by Karen Ball

Remember the musical Oklahoma? Gordon MacRae singing to, of all people, Rod Steiger: "Poor Jud is daid, poor Jud Fry is daid..."

Well, the way folks have been talking lately, I'm waiting for the new musical, "Digital World," where a Gordon MacRae-esque editor will stand next to a book and sing out, "Poor print is daid, poor print books is daid, they're lookin' oh, so tattered …

Read morePrint: A Thing of the Past?
Category: Book Business, Get Published, Publishing A-Z, TrendsTag: Print, publishing, Trends

A Defense of Traditional Publishing: Part Three

By Steve Laubeon April 26, 2011
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CONTENT DEVELOPMENT

I need to clarify what I’m attempting to do with this series of posts. I am not digging deeper trenches and pouring the dirt over a head that is already buried in the sand. Some think I’m defending a dying industry and failing to see the changes around it. This series is merely an attempt to remind us what traditional publishers do well. Their critics are jettisoning all of …

Read moreA Defense of Traditional Publishing: Part Three
Category: Book Business, Defense of Traditional Publishing, The Publishing LifeTag: Content Development, publishing, Traditional Publishing

A Volatile Industry

By Steve Laubeon March 17, 2010
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Yesterday's blog linked you to some fascinating articles about the publishing industry. One friend wrote an insightful comment on the blog and cited the article where Boris Kachka proclaimed “The End” on September 14, 2008 in New York Magazine.

To illustrate how volatile this industry is, let's look at two of the people featured in the article. Jane Friedman is no longer the CEO of …

Read moreA Volatile Industry
Category: Publishing A-Z, TrendsTag: Editors, Get Published, publishing
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