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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Free Webinar: How to Start Building a Rejection-Proof Author Platform

By Steve Laubeon November 28, 2022
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It is undeniable that readers out there who would gobble up your book if only they knew it existed. (Note the post-Thanksgiving pun?)

“Discoverability” is a buzzword that describes the effort to have those readers able to discover your book before it is published. 

The more your target audience knows you exist, the more successful you will be as an author. Your mission is to connect with those readers. The more of them who know you exist, the better chance your book will sell to those who want to read it. Connecting with future readers is called “building a platform.” 

Platform Building

I know the idea of building a platform may feel overwhelming. There are a thousand things to try, and most of them don’t work. How are we to build something we can’t quite figure out?

To answer that question and more, I am hosting a free webinar on Tuesday, December 6 with Thomas Umstattd Jr. to help you build a platform where you are. (Details are below the registration button below.) Thomas is the host of the Novel Marketing Podcast, where he has helped thousands of authors build platforms and sell more books. In this webinar, he’s going to share the very best platform-building practices with you, even if you feel overwhelmed and don’t have a lot of financial resources. After Thomas’ brief presentation about his “Obscure No More” course, we will both answer your questions about platform building and the publishing industry. I hope to see you there! 

Webinar Details

  • Topic: How to Start Building a Rejection-Proof Author Platform
  • When: December 6, 2022 at 4:00 PM (Convert time zone)
  • Cost: FREE
  • Replay? Yes, but only for those who register.
  • Registration link
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Category: Platform

Fun Fridays – November 25, 2022

By Steve Laubeon November 25, 2022
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Below is a picture of the indie author at work, writing, editing, designing, typesetting, marketing, selling, accounting–simultaneously OR A picture of ANY author trying to balance home life with writing and marketing and improving their craft while reading this blog.

Read moreFun Fridays – November 25, 2022
Category: Fun Fridays

Thankful to the Lord, Today and Every Day

By Tamela Hancock Murrayon November 23, 2022
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From the Book of Common Prayer 1979 of the Episcopal Church, USA   A Litany of Thanksgiving Let us give thanks to God our Father for all his gifts so freely bestowed upon us. For the beauty and wonder of your creation, in earth and sky and sea, We thank you, Lord. For all that is gracious in the lives of men and women, revealing the image of Christ, We thank you, Lord. For our daily food and …

Read moreThankful to the Lord, Today and Every Day
Category: Personal

Money Problems?

By Steve Laubeon November 21, 2022
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Money is of significant importance to every one of us. Some writers live on the revenue generated by their efforts. We represent a number of clients who are the main breadwinners in their families. It is unfortunate that the role of the agent is regularly defined by the size of the deal. The film Jerry Maguire made the slick, money-centered agent into a cliche with his client shouting, “Show me …

Read moreMoney Problems?
Category: Book Business, Money, PersonalTag: Money, thanksgiving

Fun Fridays – November 18, 2022

By Steve Laubeon November 18, 2022
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Admittedly, today’s video is odd. But one cannot avoid the creativity. A musician writes a song around the strange meowing of his neighbor’s cat. Complete with lyrics. Enjoy! And then comment if you see a metaphor here for the writing life.

Read moreFun Fridays – November 18, 2022
Category: Fun Fridays

What’s the Deal With One-Sheets?  

By Dan Balowon November 17, 2022
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I believe it is safe to say almost every book is purchased before it is read. Or, at the very least, the decision to read it is made before it is read. Wow, we are mining the depths of Dan’s publishing wisdom today. There’s a reason aspiring and even experienced authors are encouraged to create a one-page pitch sheet for their books. If you can’t explain your work in relatively few words, you need …

Read moreWhat’s the Deal With One-Sheets?  
Category: Book Proposals, Pitching

4 Ways to Be a Grateful Writer

By Bob Hostetleron November 16, 2022
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How great is it being a writer? Sure, there are downsides. Rejection. Revision. Poverty. And so on. But all in all, writers are a privileged bunch. We get to write! We get to “live and move and have our being” among words, sentences, magazines, blogs, and books. We know how to use semicolons and apostrophes (well; some of us’ do anyway). We sometimes even experience the joy of knowing someone has …

Read more4 Ways to Be a Grateful Writer
Category: Personal, TheologyTag: thanksgiving

Five Reasons Why You May Never Get Published

By Steve Laubeon November 14, 2022
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[I posted a version of this article 521 weeks ago. Amazing how true the principles remain unchanged.] There are many factors that go into the acquisition, development, and sale of a new book. But the majority of ideas never get to that point. I thought it might be helpful to review some of the most common issues we’ve run into. 1. You Won’t Do the Work Writing a novel, a nonfiction …

Read moreFive Reasons Why You May Never Get Published
Category: Book Proposals, Craft, Writing CraftTag: Get Published

You Might Not Like My Edits

By Tamela Hancock Murrayon November 10, 2022
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Just for fun, here’s an edited (see how I did that!) version of a conversation I had with one of my adult daughters after she sent me a short document she wanted me to check. Daughter: Have you finished yet? Me: I’m fiddling with it. Daughter: Oh no! Don’t do that. I just want you to look at it. Me: But … Daughter: I knew you were going to over-edit it. When I was in elementary school, I would …

Read moreYou Might Not Like My Edits
Category: Editing

Give Away Your Story

By Dan Balowon November 9, 2022
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Agents have a difficult time selling any kind of personal story, from memoirs that contain memories from one’s life to other types of autobiographical works that might recap the author’s story as a series of events. Regardless of the type, this writing generates very limited interest from traditional publishers, unless the author has a good-size marketing platform because they achieved a level of …

Read moreGive Away Your Story
Category: Book Proposals, Indie, Inspiration, Marketing
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