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The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Trends » Page 3

Trends

21st-Century Writing

By Bob Hostetleron October 13, 2021
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I’ve been writing and publishing for a long time. Just look at me: a lonnnnng time.

During those many years of experience, I’ve learned a thing or two. Maybe three. And among the things I’ve learned about writing for publication is that writers in the twenty-first century must do things differently than writers in previous centuries.

Sure, generally speaking, the rules of fiction and nonfiction remain the same; but this twenty-first century requires twenty-first adjustments for writers—and perhaps for Christian writers in particular.

For example, I began to realize decades ago that I could no longer refer to and cite the Bible in ways that graduates of “sword drills” and “Bible baseball” like myself would understand and appreciate. I could no longer assume that a reader would understand what “1 Thess.” means. So I long ago began writing out biblical references and even, more recently, started introducing biblical material in ways that would be accessible to readers with no Bible knowledge. So, for instance, I might introduce a passage as “an ancient prophet once wrote” instead of “as Isaiah 40:1 says.” Similarly, I might mention “a first-century letter to a pastor named Timothy” instead of simply referring to “1 Timothy.” Sure, it takes more words; but it seems a small price to pay for avoiding confusion.

I’ve also disciplined myself to use (in most cases) “human” instead of the universal “man” and “humanity” for mankind. I admit that I still cling to “he/she” rather than the singular “they,” which I regard as an abomination; but we all have our little quirks, right?

Another twenty-first century adjustment for writers is the assiduous avoidance of “Christianese”—that is, Christian slang and jargon (also, it’s probably best to avoid phrases like “assiduous avoidance”). So, I use the phrase “blood of the Lamb” only when quoting Scripture or hymns. I don’t write about “being saved” but prefer to use more explanatory phrasing, such as “experiencing new life by turning from sin and following Jesus,” or something like that. Again, I know it’s wordier. But the time is long past when Christian writers can assume even the most basic knowledge of Christian terminology.  

On that note, one other twenty-first century adjustment is the enlistment of sensitivity readers into your critique circle. So, for example, if you’re unsure as to whether your writing contains “Christianese,” ask someone with no church background to read and critique your drafts. If you’re a male writing scenes that depict female characters (or vice versa), enlist beta readers who can help you determine if your characters all sound suspiciously unlike the opposite sex. And if you’re depicting people of different race, ethnicity, and nationality, a sensitivity reader can help you to make sure your depictions are fairly accurate and appropriate. (Be aware, however, that this is a bit of a minefield these days.)

These few twenty-first century adjustments I recommend merely scratch the surface, I know. (Maybe I should have mentioned avoiding clichés, too.) I’m confident the sharp readers of this blog can suggest a few others. Or protest mine. That’s why we allow comments.

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Category: Grammar, Language, The Publishing Life, The Writing Life, Trends, Writing Craft

Men Read Too

By Dan Balowon August 26, 2021
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I first wrote about “Writing to Men” in this post five years ago. I still hold the same opinions about this issue, but today I want to take a different angle. One of the many factors explaining why more books are not read by men and more authors don’t write to men is that we tend to view them as a singular group who are all alike. Not so for women, as there are books for just about every life …

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Category: Book Sales, Trends

Visual Marketing for Your Books

By Steve Laubeon August 2, 2021
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Yesterday, August 1, was the 40th anniversary of the launch of MTV. Back in 1981 Music Television (MTV) debuted on a cable channel initially only available in New Jersey. It eventually changed the way music was consumed in the pre-Internet era. It quickly became a vital part of the music industry and worked its way into pop culture. A number of years ago, many authors began using video trailers as …

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Category: Branding, Marketing, Trends

Bookstore Economics 101

By Steve Laubeon May 3, 2021
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by Steve Laube

Understanding the economics of your local brick-and-mortar bookstore should help you understand the upheaval that is happening in our industry. So put on your math cap and let's take a ride.

This article focuses on the bookstore not the publisher or the writer. I spent over a decade in the Christian bookstore business, and while that was a long time ago the economic principles …

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Category: Book Business, Book Sales, TrendsTag: Book Sales, Bookstore, Economics

Identity Publishing

By Dan Balowon March 3, 2021
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A powerful social force in the world today is called “identity politics” (IP). Simply, it divides people by race, gender, economic class, and numerous other factors, creating a large number of micro-groups, each supporting political agendas important to the group. For Christians and the church, commanded by God to live in unity with other believers and be peacemakers with everyone else, IP …

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Category: The Publishing Life, The Writing Life, Theology, Trends

God’s Autonomous Zone

By Dan Balowon February 10, 2021
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In the late 17th century, Catholic theologian and scientist Blaise Pascal authored a book titled Pensées. In it, he wrote: What else does this craving, and this helplessness, proclaim but that there was once in man a true happiness, of which all that now remains is the empty print and trace? This he tries in vain to fill with everything around him, seeking in things that are not there the help he …

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Category: Creativity, The Writing Life, Theology, Trends

Banned Books

By Dan Balowon January 28, 2021
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January was a really bad month for Protestant reformer Martin Luther, 500 years ago in 1521. In fact, the entire year was the wurst. (He was German you know.) First, he was excommunicated from the Roman Catholic Church by Pope Leo X after refusing to recant his writings. That was January 3. Then a few weeks later on the 23rd, the RCC held a meeting at The Diet of Worms in Germany, which was the …

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Category: The Publishing Life, The Writing Life, Theology, Trends

What are the Upcoming Trends in Fiction?

By Tamela Hancock Murrayon September 3, 2020
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The “Your Questions Answered” Series __________ What do you see as the upcoming trends in fiction? Do you think chicklit will ever make a comeback? I don’t make a point of trying to predict trends. To borrow a line from Steve Laube, “By the time you spot a trend, it’s too late.” Recall that if I were to sell a novel on Buddhists traveling to Pluto and, as a result, converting to Christianity while …

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Category: Trends

The Industry Changes but Seems Unchanged

By Steve Laubeon June 15, 2020
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I recently came across an article I had saved from 2004 predicting “Book Trends 2005” by Sally E. Stuart in an issue of Advanced Christian Writer newsletter. Reading through the article makes one realize how different things are but also how much they are still the same! Isn’t that a paradox? To rattle your brain a little, when that article was published, Google was only six …

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Category: Book Business, The Publishing Life, The Writing Life, Theology, Trends

Saving the World, One Romance at a Time

By Tamela Hancock Murrayon February 27, 2020
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Often I will receive submissions of novels tying in an element of mystery and suspense with romance. Writers targeting the romantic suspense market will find difficulty in placing this type of story. Why? Because romantic suspense readers have certain expectations that won't be met with a mere element of mystery and intrigue.

In my experience trying to sell and market romantic suspense, I have …

Read moreSaving the World, One Romance at a Time
Category: Genre, Get Published, Romance, Romantic Suspense, Tamela, Trends, Writing CraftTag: Pitching, Proposals, Tamela, Trends
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