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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Ebook-Originals, the Next Step in Traditional Publishing Strategy

By Steve Laubeon July 19, 2012
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Guest Post by Sue Brower

Our guest today is Sue Brower. She is Executive Editor at Zondervan in charge of fiction and thinks she has the best job in the world…she gets paid to read all day!  Zondervan is currently looking for completed manuscripts to fill the Zondervan First fiction eBook platform.  The ideal stories will primarily have romance-driven plots and vivid, realistic characters.  We are also looking for proposals in the Contemporary, Historical, Suspense, and Romance categories for our print program.  Sue lives in Grand Rapids, Michigan with her husband Todd, dogs Pepper and Ollie, and cat, Shep.

__________

Lately, I’ve been thinking about how much the book market has changed in just a few short years.  Some bad, but mostly good because of all the new opportunities for innovation and creativity in publishing. Traditional publishing (print books sold through retail stores) is holding its own, but now there are so many more vehicles for authors to get published: print, epub-only, self-pub, etc.

A diehard fiction fan, I swore I would never give up my printed books and I didn’t believe that there would come a day when I wouldn’t be able to spend hours in a bookstore just browsing.  I love the way books smell; I love the way they feel.  Then the company I work for, Zondervan, gave me an IPad so that I could get comfortable with the format and so I could experience books electronically.  For a while everything I read was on my IPad; current books, as well as manuscripts I was considering for publication.  I thought it was so cool…for at first.  Then, a book was being released by my favorite author and I just had to have it in hardcover.  It wasn’t enough to have it loaded in perpetuity on my IPad, I wanted to be able to hold the story in my hands.  I enjoyed it more, become involved in the fantasy just as the writer intended.

So now, where do I read the majority of my books?  I would have to say, that my “disposable” reading is done on the IPad. Novels I want to “experience” are going to be in printed format.  If I want to be absorbed in what I am reading, it has to be on a printed page.  But boy is it fun to now have millions of titles at my fingertips whenever I want them.  E-publishing has done that for me.

What does this mean for the writer?  Publishing is about more than just traditional novels.  We are now content providers in a variety of formats.  As an acquiring editor I can look at publishing short stories, and novellas as well as serializations.  I can acquire more new authors and midlist authors.  I don’t have to wait a year to release a manuscript—I can do it in three months.  What I can’t and won’t do is sacrifice good storytelling and editing.

I am having so much fun playing in this new publishing field.  With our new imprint, Zondervan First fiction, we are able to provide readers a quality reading experience from a variety of new and established authors. We will publish original stories in the eBook format for the Christian audience.  Authors will have a chance to be edited and published by an established publishing house and readers will be introduced to new voices.  What more could you ask for?  I would love to hear your comments on ebook publishing and how it has changed the way you approach your writing career. The first title in our Zondervan First program is Love in Three Quarter Time by Dina Sleiman, one of Tamela Hancock Murray’s clients.

Oh, and by the way, we are still printing books for retail sales!  While electronic sales are growing exponentially, print still outsells electronic in every category.

For more information on Zondervan First fiction and our submission guidelines, please go to www.zondervanfirst.com.

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Category: Book Business, Book Proposals, Defense of Traditional Publishing, E-Books, Get Published, TrendsTag: ebooks, publishing, Strategy

Spell Checking

By Karen Ballon July 18, 2012
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Shortly after I became a book editor, I was working on a nonfiction manuscript that focused on Mormonism. When I finished editing, I ran the spell check. Imagine my reaction when the dear spell check wanted to replace every Mormon with moron and Mormonism with Moronism!

Since those long ago days, spell check has invaded countless emails, files, and text messages. As much as we appreciate it …

Read moreSpell Checking
Category: Craft, Get Published, Grammar, Humor, KarenTag: Grammar, Humor, punctuation

News You Can Use – July 17, 2012

By Steve Laubeon July 17, 2012
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The Top 10 Things That Have to be Edited in a Non-fiction Manuscript - Written to the academic market but I think it has universal applications. Check your manuscript today for these ten things.

What is the Future of Publishing? - a well done article for "Forbes" magazine.

Behind the Scenes of the Pulitzer Prize for Literature - Michael Cunningham reveals why a winner was not chosen this …

Read moreNews You Can Use – July 17, 2012
Category: News You Can Use, Steve

Fun Fridays – July 13, 2012

By Steve Laubeon July 13, 2012
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Cookie Monster sings "Share it Maybe!" (You guessed it, a Sesame Street parody of the Summer's biggest pop hit sensation "Call Me Maybe".)

I vote we request that Animal do his version.

Read moreFun Fridays – July 13, 2012
Category: Fun Fridays, Steve

Getting Our Books Into the Hands of Readers

By Steve Laubeon July 12, 2012
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Guest blog by Debby Mayne

Our guest today is Debby Mayne, an accomplished novelist with over 30 books and novellas published since 2000! She has also publshed over 400 short stories and a slew of devotions for women. She has also worked as managing editor of a national health magazine, product information writer for HSN, a creative writing instructor for Long Ridge Writers Group, and a copy …

Read moreGetting Our Books Into the Hands of Readers
Category: Book Business, Branding, Guest Post, Marketing, Writing CraftTag: Books, Marekting, readers

It’s Official – Thomas Nelson is Now Owned by HarperCollins

By Steve Laubeon July 11, 2012
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The sale of Thomas Nelson is now official.

From the press release:
“Thomas Nelson will continue to operate as an independent company with its unique editorial focus on inspirational and Christian content. Details, such as how Thomas Nelson will benefit from HarperCollins global print and digital platform, will be forthcoming.”

And if you were not aware, Zondervan Publisher is also owned by …

Read moreIt’s Official – Thomas Nelson is Now Owned by HarperCollins
Category: Book Business, Get Published, Steve, TrendsTag: Sale, Thomas Nelson

Does God Need a Makeover?

By Karen Ballon July 11, 2012
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I have had some interesting conversations over the last few weeks with several different authors about the fact that God often doesn’t do things the way we expect. In fact, there are times when God’s ways—and the ways of those He used--seem…

Strange.

Unfair.

Even--dare I say it?--wrong.

Think about it.

The person who came to work in the field just before the day ended got paid the …

Read moreDoes God Need a Makeover?
Category: Karen, TheologyTag: Theology

News You Can Use – July 10, 2012

By Steve Laubeon July 10, 2012
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Publishing on the Cloud is the Next Big Thing! – Mike Shatzkin writes yet another brilliant analysis of our industry.

Give Your Work Away for Free – Derek Webb makes an argument that “free” will end up making you money. Seth Godin used the same principle in some of his promotions. The difference is that Webb is talking about music. However, the music business and the book business are not …

Read moreNews You Can Use – July 10, 2012
Category: News You Can Use, SteveTag: Bookstores, Get Published, Marketing

Can You Plagiarize Yourself?

By Steve Laubeon July 9, 2012
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Recently John Lehrer of “The New Yorker” was discovered to have reused past material for his articles and his bestselling book Imagine: How Creativity Works.  Here are links to the articles unveiling the controversy. From Jim Romenesko, Jacob Silverman, and Edward Champion. There has been considerable outrage and a genuine apology from John Lehrer. This incident begs the question, “Can you …

Read moreCan You Plagiarize Yourself?
Category: Book Business, Book Business, Career, Contracts, Writing CraftTag: plagiarism

Fun Fridays – July 6, 2012

By Steve Laubeon July 6, 2012
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Where in the World is Matt - 2012 Edition

This five minute world tour is guaranteed to make you smile. Don't skip to it, but wait for the 4:08 mark for something special.

And if you missed the original, here is the 2008 Edition:

Read moreFun Fridays – July 6, 2012
Category: Fun Fridays, Steve
  • Previous
  • Page 1
  • Interim pages omitted …
  • Page 308
  • Page 309
  • Page 310
  • Page 311
  • Page 312
  • Interim pages omitted …
  • Page 336
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