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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » The Publishing Life » Page 12

The Publishing Life

The ISBN Turns 50!

By Steve Laubeon October 19, 2015
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Last year I wrote about the ISBN and I heard the yawns. But this past week a milestone was reached and I can’t help myself. The Standard Book Numbering system turned 50 years old. That seemingly simple group of digits has had a lasting impact on our industry.

Book nerds of the world unite. Let’s celebrate a half century of the ISBN!

The International ISBN Agency sent out a press release which is copied below:

In the book world, we’ve come to take International Standard Book Number (ISBN) – that 13 digit number found on the copyright page or back of a book – for granted. We may not need to understand how the number is made up, but we know it’s a number that identifies a book and that it somehow makes ordering and sales more accurate and efficient.

In the 1960s publishers wanted to improve their efficiency and profitability, but how could they introduce automated order processing and inventory control systems, when the products could not be consistently and reliably identified? Giving numbers to book s wasn’t new – many publishers did that – but the idea of a standard book number that could be used on all computers and which could uniquely identify a publication was startling.

The idea for the system started in the UK prompted by WH Smith announcing i n 1965 that they wanted to move to a computerised warehouse within two years. There were a number of reports and working parties and eventually a 9-digit number, including a final “check digit” to validate the whole number, was proposed. The UK was the first to adopt this “Standard” Book Number and the first registration agency was operated on behalf of the trade by J Whitaker and Sons Ltd. – its success was immediate. Soon RR Bowker in US, and national libraries and bibliographic services in Canada, Australia, Denmark, Sweden and The Netherlands also wanted to join the system. So, to accommodate this expansion to other countries, the number was increased to 10 digits and became an International Standard under the auspices of International Organization for Standardization (ISO) in 1970. Following later developments, the ISBN has been a 13-digit number since 1 January 2007.

Books are a unique industry – there are many new product lines every day, but also older ones remain very much in demand. You can order and read books that were originally written many hundreds of years ago as well as the very latest releases. Books also come in many types and formats – hardbacks, paperbacks, pop-up books, audio-books, and digital books for e-readers, tablets and smartphones, etc. An ISBN is used to identify a particular book from a specific publisher that appears in any form, and is available to the public.

Today, fifty years on, there are more than 150 national and regional ISBN agencies providing ISBNs to publishers in more than 200 countries. We live in a world where information about books is not only based on walking into a bookshop but also readily accessible through internet searches. Websites can display all the information about a book from basics such as the author’s name, the title and price, through to an image of the cover, the number of pages, even links to reviews. In most cases, it is the ISBN that is the glue that binds all this information into a single, searchable record. Without ISBN, it is unlikely that there would be bar codes on books. There wouldn’t be systems such as Nielsen BookNet TeleOrdering which automatically routes orders to the correct supplier thereby saving the bookseller time and effort. Sales data would be less granular; product databases would be less efficiently compiled and contain a lot less information. Quite simply, there would probably be chaos .

On 13 October 2015, the International ISBN Agency will hold a reception to celebrate 50 years of standard book numbering at EDItEUR’s 37th International Supply Chain Seminar in Frankfurt in Room Concord, Halle 4.C at Frankfurt Messe.

https://www.isbn-international.org/content/standard-book-numbering-turns-50
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Category: Book Business, Publishing History, The Publishing LifeTag: Book Business, ISBN, Publishing History, The Publishing Life

Yippee Kay Yay Publishing

By Dan Balowon October 13, 2015
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There are so many metaphors we can use to describe what goes on in book publishing. Baseball, medicine, astronomy, physics, factory assembly lines, beavers gnawing on trees, hamsters on treadmills and many more each contain appropriate examples of various aspects of writing and publishing a book. I believe one of the strongest metaphors is that of target shooting. Ready. Aim. Fire. Three simple …

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Category: Book Business, Book Business, Book Proposals, Career, Marketing, The Publishing LifeTag: Book Business, The Publishing Life

Thanking the Publishers

By Tamela Hancock Murrayon September 24, 2015
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When you’re an agent, you get to see a lot of what publishers do every day. At the same time, because you don’t actually work in their offices, you don’t know a lot about what they do. Since I’ve been an agent a long time, I don’t need to write a blog like this to butter up the publishers. They already know me. But because there’s such publisher bashing, I think now’s a good time to consider what …

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Category: Book Business, Defense of Traditional Publishing, The Publishing LifeTag: publishers, Thanks, The Publishing Life, Traditional Publishing

“Close your eyes dear, I have a surprise for you.”

By Dan Balowon September 22, 2015
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One hundred years ago this week, Cecil Chubb of Great Britain decided to give his wife a really great gift. He bought her a bunch of big rocks at auction for £6,600 (equal to US$10,500 in 1915 and about US$250,000 today). Mrs. Chubb was certainly surprised with the thoughtful gift. But the rocks just weren’t her cup of tea. You see Mr. Chubb bought Stonehenge for his wife. Yes, that Stonehenge. …

Read more“Close your eyes dear, I have a surprise for you.”
Category: Book Business, Book Review, Career, Craft, The Publishing Life, TrendsTag: classics, The Publishing Life

Switching or Grinding Gears?

By Dan Balowon September 8, 2015
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Each year in the U.S. more titles are published indie/self-pub than by all traditional publishers combined. Some authors publish only indie or traditional, but some entrepreneurial folks are known as “hybrid” and use whatever model works best for the situation at the moment. Many clients of the Steve Laube Agency are hybrid authors and it works just fine. There are some things you do for an indie …

Read moreSwitching or Grinding Gears?
Category: Book Business, Career, E-Books, Economics, Editing, Marketing, The Publishing LifeTag: Hybrid Authors, Indie Publishing, The Publishing Life, Traditional Publishing

Patience Please

By Dan Balowon August 25, 2015
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This could be Part Two to last week’s post, but I didn’t intend it that way. It just happened. Have you noticed how many things in our lives are overly dramatic? A generation or two ago when “news” was delivered a half-hour here and there and TV, radio and newspapers dominated, dramatic stories were covered and some of them were “manufactured” stories for ratings or circulation purposes. But in …

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Category: Book Business, Career, Platform, The Publishing Life, TrendsTag: Drama, Patience, The Publishing Life

Bad Research

By Dan Balowon August 4, 2015
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After many years in another industry, a corporate CEO left to lead a large publishing company. After a month or so on the job, he grew unsettled at how different publishing was from the consumer product industry he was familiar with, especially the highly “intuitive” approach publishing utilized to make decisions. He recounted a key moment in his first month when he asked a long-time employee if …

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Category: Book Business, Book Proposals, Platform, The Publishing LifeTag: Research, The Publishing Life

The Great Slot Mystery

By Dan Balowon May 26, 2015
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Every traditional publishing company has a personality or focus that defines them and their product. Usually that personality or focus is determined by past success. They also know how many books they can effectively publish during a year. Combining focus and capacity, you have the beginnings of a publishing strategy. No publisher (or for that matter any company) will succeed for long unless they …

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Category: Book Business, The Publishing LifeTag: Categories, publishing, The Publishing Life

Is Timing Everything in Publishing?

By Tamela Hancock Murrayon May 21, 2015
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I know how hard it is to wait for publication. I thought my first book would be published posthumously. People still laugh when I tell them this. And you can believe me when I still say this only half-jokingly. Ten years ago, publishing moved as slowly as a Model T Ford. Five years ago, publishing moved as slowly as a tractor. Today, it’s more like a rickshaw. Publishers have to be cautious …

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Category: Book Business, The Publishing LifeTag: The Publishing Life, Timing

How Many People Are Involved in Publishing Your Book?

By Steve Laubeon May 18, 2015
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The above photo is somewhat illustrative of the number of people involved in getting your book to market. Even if you self-publish there are still many functions that you may have not done yourself. Below is not an exhaustive list but a rambling stream of consciousness when thinking about the people who are involved in the publishing process: Author (kinda important) literary agent (we think this …

Read moreHow Many People Are Involved in Publishing Your Book?
Category: Book Business, Book Business, Defense of Traditional Publishing, Marketing, The Publishing LifeTag: Book Business, Traditional Publishing
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