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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » The Publishing Life » Page 11

The Publishing Life

At What Point Would an Agent be Interested in an Indie Author?

By Steve Laubeon April 10, 2017
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I am an indie author. I’ve written several novels, some of which have sold well and all of which have *at least* 4.7 stars. Is there a point at which an agent would want to talk to someone like me? When/why might I consider getting an agent?

Thanks to Heather for the question!

A number of factors play a role in answering this question. (Are you getting tired of my “it depends” answer to all your questions?)

Sales

Indie publish (also known as self-publish) your novel and sell one million copies on your own and I guarantee agents and publishers will come knocking. This is what happened with The Shack. There are many examples in the general market where an Indie author had great sales success and the industry took notice.

I can anticipate the question. “Is there a number less than one million sold that makes things interesting?”

Ahem. “It depends.”

If you sold 100,000 copies of your novel for 99¢ each that won’t mean nearly as much as selling 30,000 copies for $7.99 each. The publisher is interested in making a profit on all their books. Cheap ebooks is a tough model to sustain consistent profit after deducting marketing, editorial, and overhead costs.

I know of an author who self-published his book in hardcover and sold 10,000 of them in his home state. That was significant and got the attention of a major publisher who sold more than 80 times that many worldwide, in hardcover.

The secret? The content must deliver.

Content

If your book is so good that it creates a buzz simply because it is an amazing story, and the sales follow, you won’t have any trouble finding success in many places.

Hugh Howey is a very successful indie author. Back in 2011 he wrote a short story called Wool and eventually published it using the Amazon Kindle digital platform. It was so successful he added new “chapters” to the story. Word-of-mouth spread. According to an interview in Wired magazine he was soon earning around $100,000 a month from the sales of this story. Within a year Simon & Schuster signed him to a monster deal just for the hardcover and paperback rights, which were published in 2013.

Once I read it I understood why there was such a buzz about it. It is a great science fiction novel. The entire story takes place inside an abandoned missile silo after the apocalypse.

The story sold itself.

The Combination is Key

The combination of a great story, well written, with significant sales is what makes any author “attractive” to an agent or a publisher.

Of course many would ask, “If you are that successful as an independent author, why in the world would you want to sign with a major publisher. You are already successful?”

That, my friends, is a question better left for another day. Please don’t use the last question as a platform for debating indie versus traditional publishing in the comments section. It deflects from the original question our good author asked.

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Category: Agents, Book Proposals, Indie, Pitching, Self-Publishing, The Publishing Life, The Writing LifeTag: Agents, Indie

Audio, Audio, Wherefore Art Thou Audio?

By Steve Laubeon March 20, 2017
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“I’ve heard that audio rights are never given to the author in the contract because that is how the publisher makes more money. Is this true? And if you lose the audio rights, do you lose all control? Let’s say for instance, do you have any say in who reads your story or is that completely out of your hands? Do your writers hold onto their audio rights in your publishing negotiations?” …

Read moreAudio, Audio, Wherefore Art Thou Audio?
Category: Contracts, The Publishing LifeTag: audio, Audio Rights, audiobooks, Contracts, subsidiary rights, The Publishing Life

A Book Loved By Everyone Hasn’t Been Written

By Dan Balowon January 31, 2017
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There is no such thing as a book everyone likes and this problem is only magnified if it covers religion, politics, sports or anything else where people are deeply divided. If you think you are going to write a book, which unites all Christian believers worldwide, you better take a deep breath and realize no matter what you write, you will have detractors. While the Bible is the Holy …

Read moreA Book Loved By Everyone Hasn’t Been Written
Category: Book Review, Reviews, The Publishing Life, The Writing LifeTag: Faith, The Publishing Life, The Writing Life

How Self-Publishing Has Changed Authors

By Dan Balowon January 24, 2017
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As a literary agent, not a day goes by when I don’t encounter the changes in thinking from authors caused by the expansion and availability of self-publishing. It’s understandable, because there are over twice as many books self-published every year in the United States than are published by traditional publishers. Traditional and self-publishing generate over one million new books every …

Read moreHow Self-Publishing Has Changed Authors
Category: Agents, Book Business, Book Proposals, Book Sales, Career, Economics, Get Published, Marketing, Self-Publishing, The Publishing LifeTag: Book Business, Self-Publishing, Traditional Publishing

Media Changes and The Writer

By Dan Balowon January 17, 2017
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The other day, a copy of the new Yellow Pages and phone directory was delivered to our house.  As I picked it up off the front step, I was reminded it has been years since I even looked at one. The recycling container has it now. I suppose I will regret tossing it if I lose internet access for a long time, or if I need to level a wobbly table, but the fact a Yellow Pages edition is still produced …

Read moreMedia Changes and The Writer
Category: Book Business, Marketing, Social Media, Technology, The Publishing Life, The Writing Life, TrendsTag: Book Business, Technology, The Publishing Life

2016: A Year in Review

By Steve Laubeon January 2, 2017
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It is time to take a look at our past year and reflect on all the things that have happened. It is a recitation of good things and not so good things. But all were under the sovereignty of God and as such we give all glory to Him. (If you’d like to look at previous annual reports they can be found here: 2015, 2014, 2013, 2012, 2011, 2009.) The Agency Continues to Have Success We (the four of us) …

Read more2016: A Year in Review
Category: Agency, Book Business, Personal, Publishing News, The Publishing Life, The Writing LifeTag: Book Business, Year in Review

Writers Learn to Wait

By Steve Laubeon December 5, 2016
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Good publishing takes time. Time to write well. Time to edit well. Time to find the right agent. Time to find the right publisher. Time to edit again and re-write. Time to design well. Time to market well. While there can be a lot of activity it still feels like “time” is another word for “wait.” No one likes to wait for anything. Our instant society (everything from …

Read moreWriters Learn to Wait
Category: Book Business, Contracts, Get Published, Indie, Marketing, Steve, The Publishing Life, The Writing LifeTag: Agents, Book Business, Contracts, Editors, Get Published, Marketing, Traditional Publishing

Who are the Major Retail Outlets for CBA Books?

By Steve Laubeon November 28, 2016
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[This post had to be updated and revised in March 2017 and again in August 2019 due to numerous changes in the industry.] The question came up recently asking which retail store is the most important to a CBA publisher for selling print editions of their books? And to which store are the most books sold? CBA is a label to describe the Christian book market. It used to be an acronym for Christian …

Read moreWho are the Major Retail Outlets for CBA Books?
Category: Book Business, Book Business, Book Sales, Economics, Marketing, Publishing History, The Publishing Life, The Writing Life

Announcing “The Christian Writers Institute”

By Steve Laubeon October 24, 2016
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I am very excited to announce the launch of The Christian Writers Institute! Come visit at www.christianwritersinstitute.com. Over three years ago I began thinking of the need for a place where writers could find the best teachers all in one spot. The idea percolated for awhile until this year when its development began in earnest. It is great to see it finally become a reality. This new online …

Read moreAnnouncing “The Christian Writers Institute”
Category: Book Proposals, Career, Christian Writers Institute, Conferences, Craft, Creativity, Editing, Get Published, Grammar, The Publishing Life, The Writing LifeTag: Christian Writers Institute, education, writers conferences, Writing Craft

Real Life is Edgy

By Dan Balowon October 18, 2016
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A major topic of discussion among writers of all types of Christian books is the issue of how far is too far when showing someone’s life before they surrendered to Christ, and how real you show their journey of sanctification once they exit the broad road. It’s called the “edge.” A lot of writers want to write with an edge, with real language and situations to make it more like real life. After …

Read moreReal Life is Edgy
Category: Art, Book Business, Book Proposals, Get Published, The Publishing Life, The Writing LifeTag: Edgy, The Publishing Life
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