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The Steve Laube Agency

The Steve Laube Agency

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Home » reviews

reviews

Everyone is a Critic

By Steve Laubeon July 10, 2023
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One of the burdens an artist must bear is the scrutiny of public opinion. It can either be exhilarating or devastating. At the risk of oversimplifying the issue, let’s look at some categories that define this topic.

Opinion
Everyone has an opinion. The problem for the author is to determine how much weight to give to those opinions. One mistake a writer will make is to ask someone or a group of someones, “What do you think of this?” with “this” being your work or the cover of their latest book.

Think of it this way: If someone asks for your opinion and genuinely says they want to hear your thoughts, you will give that opinion … and it is often critical. It is as if we don’t feel like we have been “honest” unless we find something wrong or something we don’t like. We can become overly nitpicky and focus on things that are not vital to the design or the composition of the project. And this is where it becomes dangerous for the author. The tendency is to place too much credence on these types of opinions, given by those who may not have the experience or know-how to truly be of service. That is not to say their opinions are wrong or misinformed, merely that discernment must be used when filtering these comments.

Gathering too many opinions can clutter a sure vision or shake your confidence. It can become like the cynical definition of a committee: “A body that keeps minutes but wastes hours.”

Review
In my opinion (see what I did there?), there are two kinds of reviews. Internet reviews where anyone can post their thoughts (see above) and published reviews where a critic renders their perspective (see below). While the ease of online reviews has revolutionized how we shop, they also need a huge dose of discernment.

One of my clients had a review posted online of their book, which read in part, “Any sane individual would not be able to go further than page 5 of this idiocy. … Yack, the worst book of the decade, not just the year.” Obviously, the reader despised the book; but in other sentences, that person revealed that their problem with the book was its Christian content. So they were attacking the book based on religious grounds.

With many e-books being heavily discounted, the chance of finding a “reviewer” who takes issue with the author is quite high.

Many say that if a book has 100% five-star reviews, they won’t buy it because “it isn’t possible for a book to have everyone love it equally.” It is the four-star reviews that often explain why the lack of the fifth star. Often, one-star reviews are from “someone with an axe to grind.”

Since reviews are readily accessible, they are the source of many authors’ emotional and spiritual depressions. Do reviews get you down? Don’t read them. Do reviews make you sky-high and excited? Don’t read them. They are opinions. And some people love to give you their opinions whether you want them or not.

Critique
On the other hand, a critique usually comes from someone who is being paid for their expertise or an expert who volunteered to lend a hand. For example, a critique group that you trust can become a valuable source of feedback and help you on your journey. In one way, this is a curated response from a reputable source.

Your editor’s response to your manuscript falls under this category. It is a critique. While it is still an opinion, it is a measured one coming from years of experience and a desire to help make the book even better.

It doesn’t mean you have to love the critique. In fact, it may make you frustrated or even angry. But that is part of the creative process. As Calvin Miller once said to me when I was his editor, “It is the clash of two rocks that makes a spark. The spark of creativity.” Of course, he said that after telling me he disagreed with my critique of a portion of his manuscript.

To further explore the topic of critique, I highly recommend you read the following articles:
“Critiquing Critiques” by Rick Daley (on Nathan Bransford’s blog)
“Finding the Right Critique Partner” by Tamela Hancock Murray

Critic
I think one of the greatest descriptions of the critic’s job is found in the words of Anton Ego, recited in the film Ratatouille. He declares:

In many ways, the work of a critic is easy. We risk very little, yet enjoy a position over those who offer up their work and their selves to our judgment. We thrive on negative criticism, which is fun to write and to read. But the bitter truth we critics must face, is that in the grand scheme of things, the average piece of junk is probably more meaningful than our criticism designating it so.

Well said.

Your Turn
Have you asked for “opinions” of your work and become confused by the advice?
Have you received an over-the-top bad review?
Is there another category of “opinion” that I missed?

 

[Originally posted in another form in April 2013.]

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Category: Book Business, Book Review, Career, Craft, Creativity, Writing CraftTag: Career, Critiques, reviews

Overselling Your Book

By Dan Balowon August 1, 2017
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I recall a television advertisement a few years ago touting a company as “#1 in Chicago.” After seeing the ad a few times, I focused on the fine print at the bottom of the screen and noted the claim was based on a “company conducted internet survey.” I started to feel some skepticism at the validity of the “#1” ranking. Overselling a product, service, store, company, movie, church, theme park or …

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Category: MarketingTag: Marketing, Overselling, reviews

Why Do Professional Reviewers Dislike Bestsellers?

By Dan Balowon May 30, 2017
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One of the most interesting issues I’ve confronted in my years involved with traditional publishing is why some books sell well despite less-than-stellar reviews and why some with five star ratings barely move the sales needle. It would be similar to films which win Oscars or top honors at film festivals but are barely noticed in the marketplace. I recall attending a showing of a movie with my …

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Category: Book Sales, Reviews, The Publishing LifeTag: reviews, The Publishing Life

Appreciating Reviews

By Tamela Hancock Murrayon March 24, 2016
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While researching my St. Patrick’s Day blog, where I reminisced about writing a novella, I must confess I poked around and looked at the fate of a few other books I wrote as well. I tell authors that a one-star review isn’t as bad as they think because that shows that your book is being read by impartial readers. I had to remind myself of my own advice as I read a few poor reviews. …

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Category: Book Review, CareerTag: Career, reviews

Reviews: The Spread I Like to See

By Tamela Hancock Murrayon September 17, 2015
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No, it’s not what Daddy calls, “middle-age spread” but the spread of starred ratings on sites such as Amazon. When I see a book reviewed, believe it or not, I don’t like to see ten five-star reviews and then nothing else. An author might ask, “Why not? Doesn’t that mean everyone loved the book?” Yes. All of your friends and family loved your book. I’m not saying those five-star ratings aren’t …

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Category: CareerTag: Career, reviews

Bad Reviews

By Dan Balowon August 11, 2015
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This post isn’t about what you think. I am not going to address how to handle the emotional sting of a bad review. Instead, I am going to talk about those closest to you, showing how your friends and family can hinder your writing career. If you cannot stand the thought those you love may be undermining your career, stop reading now and go make yourself a smoothie and relax. For those of you who …

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Category: Book Proposals, Book Review, Career, Get PublishedTag: Family and Friends, Get Published, reviews

Should I Respond to a One-Star Review?

By Tamela Hancock Murrayon March 27, 2014
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    Have you ever received a one-star review? Or do you dread the day that might happen? Or perhaps you are hoping to be published so you can get a review. Any review. When you start receiving reviews, some of them might not be as stellar as you had hoped. So what, if anything, should you do? Good, Bad, Indifferent? When I look at reviews of sites such as Amazon, I think it’s healthy to …

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Category: Career, Marketing, TamelaTag: Career, reviews

Avoid Trashing a Book Online

By Tamela Hancock Murrayon August 29, 2013
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When I'm thinking of buying a book, I do read the one-star reviews. There. I admitted it. But would I write one? No, and here are three reasons why:

The author is not a moneymaking machine, but a human. A mean reviewer won't see the fallout of posting a nasty review, but writers cry, get angry, sulk and fall into depressions over one-star reviews. It's not fair to use the Internet to vent at a …

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Category: Career, Reading, Reviews, TamelaTag: Reading, reviews

Influencers and Etiquette

By Tamela Hancock Murrayon June 6, 2013
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Recently one of my author friends needed a couple of people to act as influencers. She asked me to give her the names of people who aren't writers, which I think is a fine idea because readers in other professions will reach new audiences. I asked several people. None of them knew what an influencer is until I explained it. So when you are tasked to find influencers, feel free to direct them to …

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Category: Book Business, Book Review, Career, TamelaTag: Endorsements, influencers, reviews

Paid Book Reviews?

By Steve Laubeon September 3, 2012
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by Steve Laube You may have read or heard of the NY Times article where an author admitted to using a now-defunct service that wrote positive online reviews for a fee. Unfortunately I was not surprised. There have been many attempts to game the system over the years. One man bought thousands of his books in various locations to launch it onto the NY Times bestseller list (Read a report about it …

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Category: Book Business, Marketing, SteveTag: bestseller lists, Book reviews, reviews

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