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Helping to Change the World Word by Word

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Home » The Publishing Life » Page 4

The Publishing Life

2020, Planning a Publishing Odyssey

By Dan Balowon March 15, 2016
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Books are the slowest and least “current” form of communication. News or short-turnaround events are best covered in articles carried in media that can reach an audience quickly. Sure, a book about the Super Bowl can be slammed together with pictures in a few weeks, but it won’t win any awards for literary quality.

Indie publishing has given the impression to many authors that the seemingly endless amount of time traditional publishers take to get a book published has somehow changed from years to weeks, but for the most part, it still takes a long time for a traditional publisher to produce and publish a book.

Three factors are important to understand the lengthy process of traditional publishing and none of them have anything to do with how long it takes an author to write a book.

  1. Your book is not the only one a publisher publishes. The company has a certain capacity in staff and money and they can only handle a certain number of titles at any one time.
  2. Most channels of sales (other than Amazon) need to be informed of coming titles from 4-6 months or more in advance so they can plan their retail promotions and budgets for buying products to carry.
  3. When the author finishes their initial manuscript, it starts a period of work with editors. Sometimes this is easy and goes quickly, sometimes it does not. Since the publisher doesn’t know which will apply in every case, they assume the worst and schedule for it.

Another issue relating to the author writing is the publisher wants to be perfectly confident that the book you wrote is the one they agreed to publish. Once in a while, an author turns in a 250,000-word manuscript on the history of the Ming Dynasty instead of the anticipated 60,000-word manuscript of new recipes for stir-fry.

Let me illustrate how this would affect a hypothetical project. (Keep in mind that some publishers have dozens or hundreds of projects in development at any one time. Yours is not their only book)

Charles Schulz, the creator of the Peanuts comic strip died in February 2000. You want to write a book about how his work affected global culture and have it available well before the 20th anniversary of his death.

  • March 2017 – You come up with the idea and start preparing a proposal with chapter outlines and samples.
  • June 2017 – Your agent is pitching the book to publishers. If you don’t have an agent, add six months. (Start the entire process in September 2016)
  • October 2017 – A publisher buys it
  • November 2017 – You sign a contract
  • December 2017 – The worst month of your life. All the family is in for the holidays and by the time they leave, you are sick of answering questions and talking about the new book deal. (Cousin Frank asks you for a loan so he can start a worm farm)
  • January 2018 – You start writing the book.
  • March 3, 2018 – Neighbor cuts a tree limb that severs your power line and you lose two hours of work.
  • March 3-5, 2018 – writing from the corner Starbucks is too distracting and you just take off a few days until the power comes back on March 8.
  • June 20-July 5, 2018 – Everyone else gets to go to the lake for the summer holiday. You are stuck at home writing.
  • June 24, 2018 – Kitchen sink is clogged, plumber takes two hours to clear it.
  • July 4, 2018 – Fireworks keep you awake all night and you lose two days writing.
  • September 30, 2018 – you meet the required deadline as dictated by your contract. You email the finished manuscript to the publisher. Finally, relief.
  • October 8, 2018 – Publisher asks if you finished the manuscript yet. Confused, you resend it and this time they get it.
  • October 2018-March 2019 – Editing process with publisher. You spend months in a tug-of-war with the editor over creative vision. You are looking forward to the holidays this year, because your uncle Bob’s recollections of how people used to think he looked like Pigpen are less stressful than this editing process.
  • March 2019 – Publisher begins pitching the book to retailers as a Fall 2019 release.
  • March-June 2019 – Book in production. You realize you need some final permissions to use some images. The Schulz family agrees to give to those to you in 48 hours. Two weeks later, the paperwork arrives.
  • June 2019 – Book files uploaded to printer in China
  • Early September 2019 – ship with copies of your book is delayed at the Los Angeles freight terminal due to a labor dispute with longshoremen.
  • Late September 2019 – Printed copies of book finally arrive at publisher and shipped to retailers.
  • Late October 2019 – book released to international acclaim.
  • January 1, 2020 – you make a New Year’s resolution to work four years ahead on your next idea about something that will happen in 2023. (Wait, oh nuts)

 

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Category: Book Business, The Publishing Life, TrendsTag: The Publishing Life, Trends

Zip It Mr. Galilei

By Dan Balowon February 16, 2016
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Did you ever tell someone, “Don’t feel that way” and not get the best reaction? In the same vein is “Don’t be that way.” Honestly, I could never figure that one out. Feels like a philosophical conundrum of the highest order. Telling someone not to be. Four hundred years ago this week in 1616, Cardinal Bellarmine, representing the Catholic Church, issued an order to astronomer Galileo Galilei that …

Read moreZip It Mr. Galilei
Category: Book Business, Branding, Contracts, Economics, Get Published, Humor, Indie, Marketing, The Publishing LifeTag: Book Business, The Publishing Life

The Grand Canyon is a Market Reality

By Dan Balowon January 26, 2016
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Some Christian authors desire to one day write books for general market publishers rather than for those who focus only on Christian-themed books. The thought, which is well-intentioned, is publishers focusing on the broader market will reach unbelieving readers, piquing their interest in spiritual things, leading to further investigation and so on. But the strategy is flawed. Publishers don’t …

Read moreThe Grand Canyon is a Market Reality
Category: Book Business, The Publishing LifeTag: Book Business, Christian Publishing, The Publishing Life

The Gift of Christian Fiction

By Tamela Hancock Murrayon December 10, 2015
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If you’re looking for the most original idea ever expressed on a Christian Publishing blog, this isn’t it. But this thought is worth repeating at this time of year, and that is, consider giving the gift of Christian fiction as you shop for your Christmas gifts. Why? The stories are written and edited well. They are entertaining and uplifting. You can find a book for almost any interest. Romance, …

Read moreThe Gift of Christian Fiction
Category: Book Business, The Publishing LifeTag: Christmas Gifts, The Publishing Life

The Year of a Bad Book

By Dan Balowon December 8, 2015
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As much as freedom-loving people recognize government censorship of media is generally a bad thing, sometimes censorship is a good thing for society. One such extreme case will rear its head next year as a previously-banned book will exit copyright protection. In 2015, we had “new’ books by Harper Lee and Dr. Suess.  In 2016, Meine Kampf by Adolf Hitler enters the Public Domain.  It has been …

Read moreThe Year of a Bad Book
Category: Book Business, The Publishing LifeTag: The Publishing Life

Yippee Kay Yay Publishing

By Dan Balowon October 13, 2015
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There are so many metaphors we can use to describe what goes on in book publishing. Baseball, medicine, astronomy, physics, factory assembly lines, beavers gnawing on trees, hamsters on treadmills and many more each contain appropriate examples of various aspects of writing and publishing a book. I believe one of the strongest metaphors is that of target shooting. Ready. Aim. Fire. Three simple …

Read moreYippee Kay Yay Publishing
Category: Book Business, Book Business, Book Proposals, Career, Marketing, The Publishing LifeTag: Book Business, The Publishing Life

Thanking the Publishers

By Tamela Hancock Murrayon September 24, 2015
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When you’re an agent, you get to see a lot of what publishers do every day. At the same time, because you don’t actually work in their offices, you don’t know a lot about what they do. Since I’ve been an agent a long time, I don’t need to write a blog like this to butter up the publishers. They already know me. But because there’s such publisher bashing, I think now’s a good time to consider what …

Read moreThanking the Publishers
Category: Book Business, Defense of Traditional Publishing, The Publishing LifeTag: publishers, Thanks, The Publishing Life, Traditional Publishing

“Close your eyes dear, I have a surprise for you.”

By Dan Balowon September 22, 2015
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One hundred years ago this week, Cecil Chubb of Great Britain decided to give his wife a really great gift. He bought her a bunch of big rocks at auction for £6,600 (equal to US$10,500 in 1915 and about US$250,000 today). Mrs. Chubb was certainly surprised with the thoughtful gift. But the rocks just weren’t her cup of tea. You see Mr. Chubb bought Stonehenge for his wife. Yes, that Stonehenge. …

Read more“Close your eyes dear, I have a surprise for you.”
Category: Book Business, Book Review, Career, Craft, The Publishing Life, TrendsTag: classics, The Publishing Life

Switching or Grinding Gears?

By Dan Balowon September 8, 2015
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Each year in the U.S. more titles are published indie/self-pub than by all traditional publishers combined. Some authors publish only indie or traditional, but some entrepreneurial folks are known as “hybrid” and use whatever model works best for the situation at the moment. Many clients of the Steve Laube Agency are hybrid authors and it works just fine. There are some things you do for an indie …

Read moreSwitching or Grinding Gears?
Category: Book Business, Career, E-Books, Economics, Editing, Marketing, The Publishing LifeTag: Hybrid Authors, Indie Publishing, The Publishing Life, Traditional Publishing

Patience Please

By Dan Balowon August 25, 2015
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This could be Part Two to last week’s post, but I didn’t intend it that way. It just happened. Have you noticed how many things in our lives are overly dramatic? A generation or two ago when “news” was delivered a half-hour here and there and TV, radio and newspapers dominated, dramatic stories were covered and some of them were “manufactured” stories for ratings or circulation purposes. But in …

Read morePatience Please
Category: Book Business, Career, Platform, The Publishing Life, TrendsTag: Drama, Patience, The Publishing Life
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