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Home » Archives for Dan Balow » Page 13

Dan Balow

Why the Hurry?

By Dan Balowon October 20, 2021
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A common experience for every literary agent and publisher is having a conversation with an author who would like a book published “as soon as possible.”

Frankly, it is for this purpose the author-services publishing industry was established, because of all the things that characterize traditional publishing, speed is not among them.

Traditional publishers have a certain number of books they want to publish each year, and the schedule fills up quickly.

One editor recently wrote me that they had 90 proposals on their desk to review, mostly from agents and existing relationships. This editor is personally responsible to acquire a dozen or so books per year. Their schedule could easily fill up for years to come. As a matter of fact, a number of academic publishers acquire titles five or more years into the future.

For most books, it takes 18-24 months from signing a contract to publishing it, not because a traditional publisher can’t get a book done quicker, but they already maxed out their capacity.

That’s one side of the equation. Now let’s focus on the author side.

What’s the hurry?

Since agents and publishers view writing as a profession, it would be best if authors defined their work the same way. Few professions think highly of someone in a hurry or reward impatience. Almost always, we skip steps we will regret later on.

Trust me on this one, I’ve done it myself.

Every agent and publisher requires “Platform first, book second.” But most authors attempt to skip the platform step. And platform is not only social media and promotion. It’s all the foundation-building that must be done in order to build a successful publishing career.

Maybe some professional people go through the steps quicker than others; but educators still need to do the academic work, doctors and musicians study and practice. Years may pass in the process.

Successful authors put in the time to learn, practice, write, then write some more, accept criticism, practice more, and write more.

For authors of Christian books, I would suppose the urgency is the message in the book that needs to get out.

What is stopping you from communicating the message of the book?

Do you speak about the topic of your book? Have you written articles? Is the central message of your book part of your life and personal ministry?

Honestly, if the message of your desired book can be covered in a 1,500-word article or thirty-minute talk, why hold it back to appear in a book in two years?

This is why agents want to know what your subsequent titles will be. Agents work with those who desire to communicate through writing over a long period of time through many titles.

But if all you want is to get your book published, there are quicker ways to do that, which don’t test your patience or commitment.

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Category: Career

The First New York Times Bestseller List

By Dan Balowon October 7, 2021
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Ninety years ago, on Monday, October 12, 1931, the New York Times published their first book bestseller list. There were nine titles shown, five fiction and four nonfiction. That month was an interesting time in US history. The president of the United States was Herbert Hoover. The Great Depression was still changing everything, marking a second year since starting in late October 1929. Al Capone …

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Category: Book Sales, Publishing History

The Writer, Alone in a Village

By Dan Balowon September 29, 2021
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Writing is a strange pursuit. A writer works endless hours in solitary, personal work then, after what seems like an eternity, takes their work out to a world of editors, agents, critics, and readers. Even if you self-publish and desire to skip any outside editorial input, your work will be picked up and read by people who will either endorse or criticize, letting you know right away what they …

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Category: The Writing Life

What if Platform Is the Goal?

By Dan Balowon September 16, 2021
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We’ve been here before on this blog, discussing author platforms and how to get one. It’s a never-ending process, and it has always been a requirement for authors. If you find yourself talking about author platforms and believe “Gone are the days when an author could just write,” you are not completely accurate. Top authors from the “old days” were magazine or newspaper columnists with tens of …

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Category: Platform

Searching for Books

By Dan Balowon September 8, 2021
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Online search engines are immensely powerful, often anticipating what you want and asking, “Did you mean _____?” when it doesn’t locate what you typed. This is very helpful because making your book as findable online as possible is critical since online book sales are pretty important! Making your book discoverable online is all about keywords. Read a good explanation of them by clicking on the …

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Category: Book Sales, Branding, Marketing, Self-Publishing, The Publishing Life, The Writing Life

Men Read Too

By Dan Balowon August 26, 2021
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I first wrote about “Writing to Men” in this post five years ago. I still hold the same opinions about this issue, but today I want to take a different angle. One of the many factors explaining why more books are not read by men and more authors don’t write to men is that we tend to view them as a singular group who are all alike. Not so for women, as there are books for just about every life …

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Category: Book Sales, Trends

Author Statement of Faith

By Dan Balowon August 18, 2021
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I hope this isn’t a surprise, but if you put a hundred random, but devoted Christ-followers in a room, you would probably end up with a few differing opinions on a variety of theological issues. Hopefully, the disagreements wouldn’t be related to the essentials of the faith; but I suspect there would be some discussion over what is essential and what is not. As long as we disagree about some …

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Category: Get Published, The Writing Life, Theology

The Pressure Is Off

By Dan Balowon August 5, 2021
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Last week, I wrote about the pressure on writers to write well and compelling enough to gain and keep readers. Today, I promise to take some pressure off. For Christian writers only, if you feel the pressure to affect a reader’s life rests entirely on your own ability to write well, here are some red-letter words direct from the Creator God. From the Old Testament book of Job, chapter 38, verses …

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Category: Book Business, Inspiration, The Writing Life, Theology

The Pressure Is On

By Dan Balowon July 28, 2021
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For anyone creating material in any media, pressure is high, not only to gain users but to keep users. Just because someone subscribes or buys what you create doesn’t mean they are using it. I’ve seen several studies indicating for an average book only 60% that are purchased are ever opened. Let that statistic sink in. And since dedicated e-book devices and smartphones are two-way communicators, …

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Category: Book Business, Technology, The Publishing Life, The Writing Life

Publishing’s Historical Markers

By Dan Balowon July 15, 2021
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Seventy-five years ago this week, The Common Sense Book of Baby and Child Care by Benjamin Spock was first published. That’s Doctor Spock, so relax, Trekkies among us. Only a handful of books published throughout history could have other books written about them. This is one of them. It sold more than 50,000,000 total copies in several dozen languages. From 1946 to the late 90s, most people agreed …

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Category: Historical, Publishing History
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