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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Get Published » Page 8

Get Published

How to Know if Self-Publishing is for You

By Dan Balowon August 14, 2018
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Technology and Amazon.com have opened up the world of book publishing, making it far more “democratic” than ever before and allowing anyone with word processing software and connection to the internet, to become a published author.

The traditional publishing industry is a $25 billion or more industry in the United States, generating about 300,000 new titles every year in all categories and editions. The average traditionally published book sells around 3,000-4,000 copies in its lifetime. Most publishers consider something which sells less than 10,000 copies a less-than-stellar outcome.

Depending on the year, the self-publishing market can equal or far-exceed the total title output of traditional publishers. Since sales data for self-published titles is not available from any central source, your guess is as good as mine of the average per-title sales for self-published books.

However, some self-published authors can actually make more money than they can if they published with traditional publishers.

How do you know if self-publishing is for you?

First, three reasons not to self-publish:

  1. Industry Impertinence – you feel agents and traditional publishers are callous people who are difficult to work with, and you don’t like most of them.
  2. Author Independence – no one is going to tell you how to edit your book, change anything or tell you what you can or can’t do.
  3. Author Impatience – the time between inspiration, writing, and books-available is too long in the traditional market.

Why are these bad?

Because the underlying thought-process behind each is negative. You should never do anything just to prove you are right, living with a proverbial “chip on your shoulder.”

First, it is no way to live, and second, for authors of books with Christian themes, the anger and bitterness will come through in the writing, and in the way you conduct yourself with readers and others, which is not something a Christian author should desire.

What are good reasons for self-publishing?

  1. Financial – You can make more money than you did in traditional publishing. (For experienced authors, of course…with large platforms.)
  2. Platform – You need a book to grow your platform. I’ve suggested this for many authors who have a good idea and the start of a platform. The cart is the book and the platform is the horse. Some horses only move when they have something to pull. (metaphor not copyrighted, feel free to use for any occasion.)
  3. Author Independence – for those who know what a good cover looks like, can accept editing and professional advice, enjoy collaborating with others for mutual success, and have time and the desire to work really hard, it can be rewarding.

No matter what direction you take, there is the ever-present chance of disappointing results (sales) after a book is made available to readers.  Make some provision in your personal finances for losing money on the project. There are no guarantees. You might lose a lot of money and experience what traditional publishers experience on some projects which didn’t meet expectations.

The traditional publishing world is infused with elements found in competitive performance fields. Much like professional music, sports or acting, sometimes things don’t work out as planned.

The self-publishing market is no less competitive and in some ways even more competitive than traditional publishing, as it truly is just you against the world, with no publisher behind you to help, to encourage, or work with you.

Readers of my blog posts will catch a common theme…know what you are getting into, no matter what path you take. Eyes wide open on the road ahead.

If you believe self-publishing is best for your situation, then by all means do it. But if you think it will be less work and a quick road to success, think again.

 

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Category: Agents, Get Published, Marketing, Self-PublishingTag: Get Published, Self-Publishing

The Slush Pile: Enter at Your Own Risk

By Steve Laubeon August 6, 2018
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The publishing world is divided between those who have read the slush pile and those who have not. If you have, then you can understand some of the cynicism and jaded eyes you see behind the glasses of an editor or an agent.

If you have not, then it is difficult to comprehend the unbelievable variety of ideas that can cross our desks.

Read moreThe Slush Pile: Enter at Your Own Risk
Category: Book Business, Book Proposals, Get Published, Writing CraftTag: Agents, Book Business, Editors, Get Published, Pitching, Rejection, Writing Craft

How an Agent Reads

By Bob Hostetleron June 20, 2018
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I’m seldom at a loss for words (though often at a loss for something of value to say), but the question took me aback for a moment. I was on an agents-and-editors panel at a writers’ conference within a few months of becoming an agent. I’d done this sort of panel before, both as a magazine editor and author, but this was the first time I’d been asked this particular question: “How do you read a …

Read moreHow an Agent Reads
Category: Agents, Book Proposals, Get Published, Marketing, PlatformTag: Agents, book proposals, Get Published

Author Says / Agent Hears

By Dan Balowon June 12, 2018
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Many aspiring authors communicate things they think are positive, or at least in the spirit of honesty and transparency, but end up being understood entirely different than the intended message. In an attempt to show commitment, an aspiring author says, “I’ve been working on this book for ten years.” An agent hears, “I am an extremely slow writer and once finished, enter a protracted spiral of …

Read moreAuthor Says / Agent Hears
Category: Book Proposals, Get Published, Pitch, Pitching, The Writing LifeTag: Agents, book proposals, Get Published, pitch, Pitching

The Wild Pitch

By Steve Laubeon June 11, 2018
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In honor of the upcoming baseball season I thought it would be fun to explore the art of pitching.

A couple years ago I was watching a Major League baseball game and the pitcher unleashed a horrific throw that sailed about eight feet behind the batter. It floated to the backstop without a bounce and everyone in the stadium wonder what had just happened. It looked like the pitcher lost his grip …

Read moreThe Wild Pitch
Category: Book Proposals, Get Published, Pitching, SteveTag: Get Published, Pitching, Proposals, Query Letters

Book Proposals: The Nonfiction Annotated Outline

By Steve Laubeon June 4, 2018
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Since we recently discussed the role of a synopsis in a fiction proposal I thought it important that we address what the nonfiction author needs to provide. This is one of the main differences between the fiction and the nonfiction book proposal. I’ve seen many authors confuse the two and create extra work for themselves. Not a Synopsis but an Outline I intentionally did not use the word …

Read moreBook Proposals: The Nonfiction Annotated Outline
Category: Book Proposals, Get PublishedTag: Annotated Outline, book proposals, Get Published, Nonfiction

Four Ways a Proposal Gives You Focus

By Tamela Hancock Murrayon May 31, 2018
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Sometimes I receive queries from writers wondering where their focus should be. They are unsure where they fit in with publishing. Here is where writing a proposal can help: 1.) Who am I? Your author biography, written in third person, (as is your entire proposal) forces you to decide how to present yourself to the world. 2.) What am I writing? Look at your work. Where does it fit? If you are …

Read moreFour Ways a Proposal Gives You Focus
Category: Book Proposals, Get PublishedTag: book proposals, Get Published

Five Ways Getting an Agent is Like Dating

By Bob Hostetleron May 30, 2018
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At a recent writers’ conference, I enjoyed my first “speed dating” experience. Maybe I should clarify. “Yes, you should,” says my wife. These were “speed dating for writers” sessions, in which writers sat down for rapid-fire five-minute appointments with editors, agents, and authors (many conferences provide writers with the opportunity to sign up for fifteen-minute appointments, which pass …

Read moreFive Ways Getting an Agent is Like Dating
Category: Agents, Conferences, Get Published, PitchingTag: Agents, Get Published, Pitching

Book Proposals: The Fiction Synopsis

By Steve Laubeon May 21, 2018
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Attention all novelists! Every fiction book proposal must include a synopsis. Everyone who teaches on the book proposal says you need one. But why? Those two to three single-spaced pages of agony will never be seen by anyone else but editors and agents, so why? Why, oh why, must a novelist create a synopsis? I understand how difficult it is to write a synopsis. And yet, you need to do the work. …

Read moreBook Proposals: The Fiction Synopsis
Category: Book Proposals, Get PublishedTag: book proposals, synopsis

Book Proposals: Due Date

By Steve Laubeon May 14, 2018
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There is an important question that needs to be answered in your book proposal in the “Manuscript Status” section. When will your manuscript be ready? This information is important whether you are writing fiction or non-fiction. When Will Your Book be Done? Fiction: If you are a first time novelist, never before published, your answer should be “The manuscript is complete and …

Read moreBook Proposals: Due Date
Category: Book Proposals, Get PublishedTag: book proposals, Due Date
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