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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Pitching » Page 5

Pitching

How Does This Connect to the Gospel?

By Megan Brownon July 6, 2023
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Since we are in the midst of writers conference season, I continue to prepare myself for the hustle of back-to-back, 15-minute appointments with new authors who are overcome with excitement and passion for a particular topic. All the “p” words–from passion to purpose–consume the conversation.

The first question I’m going to ask is this: “How does this connect to the gospel?”

No matter what topic, genre, or buzzword the up-and-coming author in front of me is pitching, the answer to this question will determine whether I’m interested.

As Christians, anything we pitch for publishing should be centered around the gospel and its implications. Before pitching a Christian book on joy, weight or body issues, or another self-help-style project, ask yourself how the gospel impacts your area of interest.

Sitting across from an eager author, I listened while she forcefully blurted out, “I just want women to find JOY!”

“Where does joy come from?” I responded.

“What?” she asked.

I continued to inquire how she planned on defining joy, where it came from, or which passage of Scripture she was teaching through to share thoughts on joy. “Well … Philippians chapter 4. I guess.”

When I asked her if she had read the entire book of Philippians or what the overarching message of Philippians was, the bewildered and somewhat agitated look on her face gave me my answer. I tried simplifying my question. “How can we find joy?” Or, better yet, “What had to happen for us to experience joy?”

“Jesus?”

I could tell her heart was in the right place, and she certainly had evidence of a love for the Lord. But the disconnect in her answer and the uncertainty in her tone showed me she hadn’t taken the time to connect her passion for people to the transformational truth of Christ’s finished work on the cross.

Here’s what I’m saying.

The gospel is the most satisfying, freeing, and redemptive story in history. Every Scripture is either headed toward or directly resulted from Christ’s willingness to head to the cross in the place of broken sinners.

Are you writing about joy? Connect your topic to the joy only found in Jesus. Weight or body issues? Jesus himself is the source of our deepest satisfaction. Rest? Weariness? Hustle culture? Yes. Jesus’ death and resurrection speak to it all.

When you begin writing a Christian book, don’t forget that the center of this task requires you to proclaim the gospel and share with your readers how it impacts every aspect of their lives.

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Category: Pitch, Pitching

Who Decides to Publish Your Book?

By Steve Laubeon May 1, 2023
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The editor you met with at a writers conference liked your proposal and asked you to send it to her after the conference. She was already talking about format and promotional ideas. Or you submitted a proposal and received an enthusiastic response from the acquisitions editor. Four (or maybe six to eight) months later, a rejection letter showed up in your inbox. What happened? No matter how much …

Read moreWho Decides to Publish Your Book?
Category: Agents, Book Proposals, Career, Get Published, Pitching, The Publishing Life, The Writing LifeTag: book proposals, Get Published, Publishing Decision

What I’m Looking For – Megan Brown

By Megan Brownon April 25, 2023
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[Megan is currently on sabbatical and is not accepting new proposals or taking new clients. Please contact another agent in our company.] As a reader who became a writer, I can certainly say God has sparked a flame in my heart for the written word, specifically His Word. In learning to study the Bible, line by line and verse by verse, I felt completely consumed with wanting to know more. Seventeen …

Read moreWhat I’m Looking For – Megan Brown
Category: Agents, Book Proposals, Pitching

Why Did She Say That?

By Tamela Hancock Murrayon April 13, 2023
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Because this blog’s primary purpose is to help authors by dispensing opinions and advice, posts may hit close to home. A long time ago, I read an article in which a blogger I’d recently interacted with made a snarky remark. I thought, Is the blogger talking about me? So I know that sinking, disturbing feeling of wondering if I’ve been surreptitiously called out in public. I’m glad I saw the post …

Read moreWhy Did She Say That?
Category: Agents, Pitching

Tips for Nonfiction

By Tamela Hancock Murrayon February 22, 2023
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In response to my post “Line Editing,” a faithful blog reader asked me if I had any tips for nonfiction writers. The suggestions here aren’t considered line editing but are more general. I hope they offer insight. Consider your brand. While you want each book to be fresh, you want to stay within your brand, or the brand you’re building, so your readership knows you wrote …

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Category: Branding, Pitch, Pitching, The Writing Life, Writing Craft

Ways to Delight a Literary Agent

By Steve Laubeon February 13, 2023
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Last week I highlighted some things that tend to annoy a literary agent. Let’s flip that around and reflect on a few things that get our attention. Another drum roll please: 1. Follow the guidelines on an agency’s website. (Those are there for a reason. It helps sift, at one level, those who are wanting to be professionals and those who aren’t. Note they are …

Read moreWays to Delight a Literary Agent
Category: Agency, Agents, Book Proposals, Conferences, Pitch, Pitching, Platform, The Writing Life

12 Ways to Annoy a Literary Agent

By Steve Laubeon February 6, 2023
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This article is written in jest, but with decades of truth behind it. No, we agents are not infallible and aren’t always right. We try not to sound arrogant or snooty. We genuinely would like to see you succeed, whether we are your agent or not! Our hope is you learn from what others have done or done incorrectly. Drum roll please: 1. Call a week after sending your proposal to ask what we …

Read more12 Ways to Annoy a Literary Agent
Category: Agency, Agents, Book Proposals, Conferences, Pitch, Pitching, The Writing Life

What’s the Deal With One-Sheets?  

By Dan Balowon November 17, 2022
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I believe it is safe to say almost every book is purchased before it is read. Or, at the very least, the decision to read it is made before it is read. Wow, we are mining the depths of Dan’s publishing wisdom today. There’s a reason aspiring and even experienced authors are encouraged to create a one-page pitch sheet for their books. If you can’t explain your work in relatively few words, you need …

Read moreWhat’s the Deal With One-Sheets?  
Category: Book Proposals, Pitching

10 Reasons Bob Doesn’t “Close” Submissions

By Bob Hostetleron September 1, 2022
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Some literary agents “close” submissions periodically. That is, they announce that they won’t accept or respond to “over-the-transom” queries or proposals for a set period (usually a month or two, sometimes a quarter). For you young whippersnappers who don’t know what “over-the-transom” (or “whippersnapper”) means, it’s a throwback to the days before air conditioning, when offices were vented and …

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Category: Book Proposals, Pitching, The Publishing Life

7 Tips for Pitching Your Idea

By Steve Laubeon August 29, 2022
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You have a chance to pitch your book idea to an editor or an agent at a conference. I’ve written about this before (see “That Conference Appointment”) but thought it may be helpful to come at the topic from a different direction. The pitch itself. These tips can help whether or not your appointment is virtual or in-person. 1. Relax. Seriously. Relax. This 15-minute appointment won’t make or break …

Read more7 Tips for Pitching Your Idea
Category: Book Proposals, Conferences, Pitching
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