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Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Social Media » Page 2

Social Media

3 Ways to Embarrass Your Editor or Agent

By Bob Hostetleron August 7, 2019
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Nobody likes to embarrass themselves. Except for maybe some reality TV personalities. They seem to thrive on it.

But the rest of us, not so much. And editors and agents even less so.

When do the likes of us get embarrassed? When we realize a word was left out of the second page of an otherwise-excellent novel. (Seriously, I recently started a friend’s published novel; and there it was! Unbelievable!) When a book hits the bestseller list and is suddenly out of stock—everywhere. (This happened to me, once. But once was enough.) When we don’t notice the food stain on our shirt right before giving a keynote address. (Why is spaghetti always on the menu before I speak?)

And, occasionally, editors and agents are embarrassed by their authors and clients, which is never something you want to do. How does it happen? Here are three ways to embarrass an agent or editor:

  1. Abuse social media.

When you sign an agency or publishing agreement, you become a public figure of sorts; and you are the curator of your brand or byline. So don’t go on social media and call people out or share cringe-worthy content. Sure, I know you feel strongly about various issues; but remember you want people of widely differing viewpoints to find you, engage with you, read your work, and not be turned away by ill-considered rants or inappropriate posts.

  1. Fail to consult and inform.

Sure, your agent or editor said she wasn’t interested in your Sasquatch romance novel; but that doesn’t mean you should self-publish it. Publishing (and the agent-client relationship) is a partnership; and it’s an embarrassment to be pitching you or publishing you as, say, a successor to Nicholas Sparks and then discover your slasher series on Amazon.

  1. Reject critiques and edits.

One of the reasons it often takes me months of back-and-forth before offering to represent someone is because, in addition to helping a writer hone a book proposal to a beautiful sheen, I want to gauge how he or she responds to suggestions. I don’t want to get to the point where a client of mine is working with an editor and balking at valid points and careful edits. Editing always involves plenty of give-and-take, of course; but a writer who gets too prickly about accepting critiques and edits can embarrass the people who have championed him or her.

Is that fair? Are there other ways you’ve known a writer (yourself or someone besides Bob Hostetler) to embarrass himself, an editor, or an agent?

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Category: Career, Social Media, The Writing Life

Lessons Learned As a Literary Agent

By Dan Balowon October 23, 2018
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Dan is leaving the agency at the end of this month to focus his attention on the work of Gilead Publishing, the company he started in 2016. Here are some parting thoughts. _____ I’ve been a literary agent for about 2,000 of the 13,000 total days spent working with and for book publishers over the last thirty-five years. It’s been a great experience, for sure; but as I look back at the thousands of …

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Category: Agents, Book Business, Branding, Career, Conferences, Craft, Creativity, Encouragement, Inspiration, Marketing, Personal, Pitch, Platform, Self-Publishing, Social Media, The Publishing Life, The Writing Life, Writing Craft

Eternal Words

By Dan Balowon October 9, 2018
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Every time I read or hear a report of a prominent person’s life complicated by something they tweeted, posted or recorded a decade earlier, I hope the stories are a cautionary tale for anyone desiring to be a media communicator or public figure. We used to be able to put our foolish, youthful or unwise days behind us. But no longer. The world in which we live is one where everything you write is …

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Category: Branding, Career, Marketing, Platform, Social Media, The Writing Life

The Automatic Writer

By Bob Hostetleron August 15, 2018
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My coffee maker is on a timer. My thermostat is programmed to different temperatures at night and by day. My computer screen even dims to a softer hue as the day progresses. I try to automate everything I can, believing that the fewer tasks I have to remember every day, the more I can focus and achieve. That may or may not be true, but I’m convinced that automation has helped me—and many of my …

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Category: Social Media, Technology, The Writing Life, TrendsTag: Technology, The Writing Life, Time Management

Starting an Author Newsletter Before Winning a Book Contract

By Tamela Hancock Murrayon June 14, 2018
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Writers often wonder how to start a newsletter before their book is released. The process might not seem to make sense when you’re publishing a newsletter to promote yourself as an author. However, since a newsletter is meant to establish a relationship with potential fans, being in communication with readers is a great idea. Here are some strategies: Include personal tidbits. You aren’t an author …

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Category: Branding, Marketing, Platform, Social Media, The Writing LifeTag: Marketing, Newsletters, Platform

Finding Time to Write

By Bob Hostetleron May 16, 2018
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How do you find time to write? You don’t. Non-writers try to find time to write; writers make time to write. A couple lifetimes ago, after having been a pastor for seven years, I took a desk job—the first time in my adult life when my job wasn’t 24/7. But it was also the first time when I had a boss on site, and set office hours. I had written and published a few articles every year during my …

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Category: Social Media, Technology, The Writing Life, Writing CraftTag: The Writing Life, Time

Getting Started in Social Media

By Dan Balowon March 20, 2018
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Actually, the title was a bit of click-bait to entice aspiring authors and platform builders to open this post. Sorry. Getting started in social media is not a problem. It’s as simple as 1-2-3 and grade school children around the world do it every day. If you are having trouble getting started in social media, it could be your rotary-dial phone, thirty-year-old modem and Commodore 64 computer are …

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Category: Branding, Marketing, Platform, Social Media, Technology, The Writing LifeTag: Branding, Marketing, Platform, Social Media

In Defense of Social Media

By Dan Balowon January 30, 2018
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Today I am going to stick up for the poor, downtrodden multibillion dollar global public corporations behind social media. Blamed for everything from the breakdown of the family to the dissolution of meaningful personal relationships, they are supposedly the reason society is on a virtual brink of collapse. But for authors of books, social media is the simplest and quickest way to create an author …

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Category: Branding, Marketing, Platform, Social MediaTag: Marketing, Platform, Social Media

The Year of Kindness

By Tamela Hancock Murrayon January 11, 2018
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This past year, my colleagues in Christian publishing have treated me with immense kindness. Thank you. I wish I could say I have witnessed the same kindness in other arenas. If you follow current events even as a casual observer, I don’t need to recount the bitterness and rancor over ideas, processes, and how to deal with misdeeds. But processing debates helped me progress in my own attitudes. …

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Category: Personal, Social Media, Theology, TrendsTag: Personal, Trends

Author Platform and The Laws of Attraction

By Dan Balowon December 5, 2017
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Whenever someone communicates anything in any form, the message will either attract or repel readers, listeners or viewers. All communication is like a magnet, with north and south poles. What you do in social media or blog for your author platform will either cost or earn readers. No matter what you do, the best you can hope for is a net positive, with more people friending, following and …

Read moreAuthor Platform and The Laws of Attraction
Category: Marketing, Platform, Social Media, The Writing Life, TheologyTag: Faith, Marketing, Platform, Theology
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