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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » The Publishing Life » Page 2

The Publishing Life

How Many People Are Involved in Publishing Your Book?

By Steve Laubeon September 29, 2025
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Depending on your publisher, there can be quite a few people involved in getting your book to market. Even if you self-publish, there are still many functions that you may not do yourself.

Below is not an exhaustive list, but a rambling stream of consciousness when thinking about the various jobs and the people who are involved in the publishing process:

author (kinda important)
literary agent (we think this is kinda important too)
acquisitions editor
publisher (the boss of the editorial and acquisitions team)
editorial director (the one who hires the in-house editors)
contract department (legal)
substantive editor (aka developmental editor)
line editor
copy editor
proofreader (more than one?)
managing editor (the one who manages the editorial workflow for multiple books simultaneously)
production manager
ISBN agency
typesetter
cover designer
art director
interior layout designer
copywriter (back cover and catalog)
printer (there is another full team involved at the printer’s)
warehouse team
copyright office
chief financial officer
accountant (who pays the bills)
marketing director
publicity personnel
sales manager
salespeople (multiple in every publishing company)
special markets sales person
foreign rights manager
subsidiary rights manager (often the same person as above)
SEO manager (digital strategies)
metadata data entry (double-check all the details)
online store coordinator (each “store” has a different person)
brick & mortar store buyers
online or in-store merchandising manager
ad designer

AND the reader who buys one copy of what everyone above helped create.

Add any that I missed in the comments below.
By the way, none of the above jobs is done for free. Thus, the challenge of the economics of publishing.

If everything works well, the group can create this picture:

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Category: Book Business, Book Business, Marketing, The Publishing LifeTag: Book Business, Traditional Publishing

Who Gets Paid in Publishing?: Publishing Economics 101

By Steve Laubeon September 22, 2025
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The economics of publishing is a bit of a mystery if you are just coming into the business. With all the discussion about indie publishing versus traditional publishing and the claims that writers can become rich if they follow a specific plan, I began to think. Perhaps we should take a quick look at the economics of publishing to see if anyone is profiting significantly. Sorry for those of you …

Read moreWho Gets Paid in Publishing?: Publishing Economics 101
Category: Book Business, Money, The Publishing LifeTag: Book Business, Contracts, Get Published, Money, Writing Craft

Writing for Others

By Dan Balowon May 8, 2025
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Failure to be published traditionally or unsuccessful self-publishing often results from writing what you want, rather than what readers want, to read. This is common in book publishing, where the market’s randomness and subjectivity create a disconnect between authors, publishers, and readers. Every step along the publishing process attempts to predict the desires of the next step. More …

Read moreWriting for Others
Category: The Publishing Life, The Writing Life

Every Christian Book Is About Easter

By Dan Balowon April 10, 2025
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As we near Holy Week, I know the assertion that every Christian book is about Easter won’t change anything in publishing. The seasonal best-seller lists, bookseller promotions, online keyword searches, and publishers require marketing hooks to advertise. But let’s face it: All Christian books are really about Easter Sunday morning. Christian books all have a key pivot point of their message in the …

Read moreEvery Christian Book Is About Easter
Category: The Publishing Life, Theology

Houston, We Have a Problem

By Steve Laubeon April 7, 2025
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This week marks the 55th anniversary of the launch of the infamous Apollo 13 mission to the moon (April 11, 1970). Two days after the launch, an oxygen tank exploded, jeopardizing the lives of the astronauts and scrapping the mission. Their ingenious solutions and subsequent safe return on April 17 were later portrayed in the award-winning 1995 film Apollo 13. I couldn’t help but think that the …

Read moreHouston, We Have a Problem
Category: Book Business, Marketing, The Publishing LifeTag: Problems, publishing, The Publishing Life

Judging a Book by Its Cover

By Steve Laubeon November 18, 2024
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We’ve heard the cliche “Don’t judge a book by its cover.” True. But you do “buy a book by its cover.” We all do. That colorful billboard attracts the eye, disseminates information, and sells the content. Even when the billboard is the size of a postage stamp on Amazon.com, BN.com, or iTunes, you make a judgment on the quality of the book based on its cover. It …

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Category: Art, Book Business, The Publishing LifeTag: Book Covers

What Monday Looks Like

By Steve Laubeon August 19, 2024
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The “to-do” list is rather steep today. Photo titled “Onwards and Upwards” by Frank Kunert. Found at https://www.instagram.com/p/CNvGeAeAYbb/ – posted April 16, 2021.  

Read moreWhat Monday Looks Like
Category: The Publishing Life

New Book Proposal Course

By Steve Laubeon August 12, 2024
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I have some exciting news to share! The Christian Writers Institute has released an all-new edition of my “Elements of an Effective Book Proposal” course. Completely revised and expanded to provide even more value and insight. Why This Course Matters I have long taught that writing a book proposal is one of the most critical steps in securing a publishing deal. Whether you’re a …

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Category: Book Business, Book Proposals, Career, Get Published, Pitching, Platform, The Publishing Life, The Writing Life, Writing Craft

Fun with Book Terms

By Bob Hostetleron April 24, 2024
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I love books (good thing, since I’m a writer and literary agent). I love reading them, of course; but I also love holding them, buying them, touching, holding, smelling, studying, even just seeing them on the shelf. So let’s have some fun with book terms. I find them fascinating. Maybe you will too. Here’s an even dozen: ARC An ARC, or Advanced Reader Copy, is a prepublication copy of a new book …

Read moreFun with Book Terms
Category: Book Business, The Publishing Life, The Writing Life

A Year in Review: A Look Back at 2023

By Steve Laubeon January 15, 2024
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It is always a good idea to reflect on the previous year. As those who follow Jesus Christ, we are pressed because the lost world around us is being crushed by the enemy called sin. And yet we should still count our blessings (and as the hymn reads, “name them one by one”). The goodness of God remains unchanged despite attempts to proclaim otherwise. The following is an attempt to review some …

Read moreA Year in Review: A Look Back at 2023
Category: Agency, Awards, Career, Christian Writers Institute, Encouragement, Historical, Inspiration, Publishing News, The Publishing Life, The Writing Life
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