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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » The Writing Life » Page 6

The Writing Life

Book Launch Secrets – Free Webinar, March 7

By Steve Laubeon March 4, 2024
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Thomas Umstattd, Jr. and I have frequently made this presentation. I don’t want you to miss out.

The first 30 days your book is for sale sets the tone for the lifetime of your book. Many physical stores stock new releases for fewer than 90 days. If they don’t sell, they return them to the publisher. If they sell out, the bookstores order more. The online store algorithms show books that receive the most clicks. So the more people who investigate yours, the more people will see it in their searches. Without a good launch, a book can die before it gets a chance to reach readers. Don’t let that happen to you!​

With nearly 5,000 new books published every week–yes, every week–it is easy for your book to get lost in the noise. An effective book launch campaign is one of the best ways to break through.

But how do you launch a book? What is a book launch? Isn’t that the publisher’s job?

That is what Thomas Umstattd, Jr. and I will talk about in a free webinar this Thursday, March 7, at 4 p.m. (central time)–three days from now. He will discuss several secrets about successful book launches and share some tips on how you can have a solid launch with yours. A part of the presentation will be an encouragement to sign up for his month-long course. I highly recommend it. Register for this event so we can send you a reminder before it begins. Sign up now. (Clicking on these links will take you to a CrowdCast.io page. It is the software we use to run the seminar. It is safe to register.)

The first 30-45 minutes will be Thomas’s presentation; then, I will join him to answer your questions in a Q&A session.

Hopefully, you’ll want to dig deeper and sign up for his 28-day Book Launch Blueprint course, co-taught with James Rubart. The price of that course includes nearly $500 worth of free resources. To find out more, click this Book Launch Blueprint Course link. Invest in the information you need to launch your book successfully. I heartily recommend it.

I invite you to join us this Thursday. Register now, take the poll, post your questions, then come back and vote on the questions others have asked. During the second hour, we will answer the questions related to launching a book that have the most votes.

If you cannot attend live, the webinar will be recorded and available for free to all who have registered.

Make this part of your Spring 2024 writers’ education efforts, focusing on what you can do from the comfort of your own home.

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Category: Agents, Book Business, Marketing, The Writing LifeTag: Book Launch

Gentle Criticism

By Tamela Hancock Murrayon February 28, 2024
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First, let me point out how much I appreciate the respect shown by the commenters on my last blog post, “The Difference We Offer.” I appreciate the healthy dialogue and always look forward to reading comments on my posts. If only everyone could be so open-minded and cordial! One of our family stories is about a relative turning up her nose at a sushi plate, declaring, “I don’t like sushi.” “Have …

Read moreGentle Criticism
Category: The Writing Life

Only the Rich Get Published (?)

By Steve Laubeon February 26, 2024
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The title of today’s blog came in a question that was much less confrontational but significant nonetheless. In the context of describing the extremely limited amount of money they could spend on writers conferences, online classes, training materials, etc., the writer summarized by asking, “How can an unknown writer with very limited resources expect to get their writing published?” This is a …

Read moreOnly the Rich Get Published (?)
Category: Career, Conferences, Get Published, The Writing LifeTag: Get Published

A Writer’s Prayer of Lament

By Bob Hostetleron February 15, 2024
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A few months ago, the leaders of the West Coast Christian Writers Conference had the poor judgment to allow me to teach and meet with conferees. In one of the preconference sessions, I invited attendees to lament the struggles and wounds of the writing-for-publication process, following the form the psalmists often employed. Several were willing to share their efforts and one—Judy Parker—even gave …

Read moreA Writer’s Prayer of Lament
Category: Inspiration, The Writing Life, Theology

Mistakes to Avoid at Your First Writers Conference With Dan Balow

By Thomas Umstattd, Jr.on February 13, 2024
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Writers conferences play a key role in most authors’ careers. Often, a conference is a transformative event that helps an author transition from hobbyist to professional or provides an opportunity for a connection that makes a huge difference. Unfortunately, some authors have unproductive experiences at conferences, especially if it’s their first one. It’s unfortunate because …

Read moreMistakes to Avoid at Your First Writers Conference With Dan Balow
Category: The Writing Life

Examining Your Motive: A Crucial Step in Your Writing Journey

By Megan Brownon February 7, 2024
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You’ve decided to embark on the thrilling, yet challenging, journey of writing and publishing a book. Congratulations! You’re about to dive into a world of creativity; perseverance; and, let’s be honest, a fair share of self-discovery. As a Christian communicator and agent, I often find myself surrounded by aspiring authors eager to master the intricacies of the publishing …

Read moreExamining Your Motive: A Crucial Step in Your Writing Journey
Category: Pitching, The Writing Life

For Authors With an LLC

By Steve Laubeon February 5, 2024
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If you have ever read Franz Kafka’s novel The Castle, you know the frustration of the main character trying to cut through the endless bureaucracy of the local village. There are times when we, in America, feel the same about our government’s endless need to generate new laws and paperwork. I have recommended that authors who are generating income and also need to write off expenses …

Read moreFor Authors With an LLC
Category: Book Business, The Writing Life

Wisdom From an AI Literary Agent

By Bob Hostetleron January 31, 2024
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AI (artificial intelligence) is here to stay. I’m told that using an AI engine, you can paint a picture, create a spreadsheet formula, write a term paper, research a character or setting, and even—believe it or not—compose a blog post. (See where I’m going with this?) So I decided to try it. After all, how hard can it be? Here, with no changes, is what AI produced when I asked it to “write a blog …

Read moreWisdom From an AI Literary Agent
Category: Agents, The Writing Life

Refresh and Revise

By Tamela Hancock Murrayon January 25, 2024
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Now that you’ve had time to settle in for 2024 and break most of your New Year’s resolutions, here’s a checklist for your website and ideas for electronic decluttering. I’m working along with you.  New Author Websites  If you are a new author, do you have a website? If not, I recommend creating one while you finish your book and before you query agents. In my office, we …

Read moreRefresh and Revise
Category: The Writing Life

Letting Go of Made-Up Deadlines: The Art of Patient Progress in Writing

By Megan Brownon January 18, 2024
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Hey, fellow wordsmiths! Let’s talk about something we all seem to struggle with: those self-imposed deadlines that we believe will catapult us into the publishing stratosphere. I get it; we’re hungry, we’re driven, and we’ve got stories burning within us. But, my friends, there’s a fine line between ambition and self-sabotage. So, grab your favorite writing beverage …

Read moreLetting Go of Made-Up Deadlines: The Art of Patient Progress in Writing
Category: The Writing Life
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