Tag s | Contracts

News You Can Use – Oct. 2, 2012

Why is the new J.K.Rowling e-book priced at $17.99? – This brief article presents some succinct economic details to help you further understand how this industry works.

Penguin Sues Authors for Advances Paid – There are at least two sides to every story, but this appears to be a number of cases where a writer signed a contract, accepted a sizeable cash advance, and never delivered the manuscript. There must have been previous attempts to get the money back for Penguin to resort to the court system to collect.

Get Paid More for your Freelance Work! – This article has 37 negotiating tips to improve your freelance editing income.

Congratulations to our clients Aaron McCarver, Diane Ashley, and Susan May Warren for winning the Carol Award for their fiction category. Click here for a complete list of winners and their book jackets. Well done!

The Accidental History of the @ Symbol – The origin of things like these is always fascinating to me. This article is from the Smithsonian Magazine.

The Importance of a Good Contract – “I Love Lucy” is worth $20 million annually…sixty years after the show aired.

My father, Roger G. Laube, passed away on September 15th and we recently held the burial and memorial services with family gathered from six states. He was a remarkable man who had an unwavering faith in God and a vigorous life in business, church, music, and family. He served as an incredible model for all who were touched by him. We love you Dad. You will be missed. An online memorial can be found at this link (http://bit.ly/QCg6tc). Included there is a full obituary and a “more photos” section. (Memorial gifts should be sent to Gideons International.). Picture to the left is from his 90th birthday, last year.

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Goodbye to Traditional Publishing?

by Steve Laube

Recently Ann Voss Peterson wrote of her decision to never sign another contract with Harlequin. One major statistic from the article is that she sold 170,000 copies of a book but earned only $20,000.

Multiple clients sent me Peterson’s “Harlequin Fail” article and wanted my opinion. My first thought is that this was typical “the publisher is ripping me off” fodder. But that would be a simplistic and knee-jerk reaction and unfair to both Peterson and Harlequin.

Yes, Harlequin pays a modest royalty that is less than some publishers. Since when is that news? That has always been their business model because it is the only way to create and maintain an aggressive Direct-to-Consumer and Trade publishing program. Their publishing machine is huge and they are a “for profit” company. For Profit. If they are unprofitable, they go away.

If an author is uncomfortable with the terms, then don’t sign the contract (which is Peterson’s decision going forward). I urge each of you to be careful not to sign a contract and then complain about it later. Unless you were completely hoodwinked you agreed to those terms and should abide by them.

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News You Can Use – Feb. 7, 2012

Author Says McGraw-Hill Cheats on Royalties – Details of a pending lawsuit.

What is Pinterest? –  The latest craze in Social Media Networks. AuthorMedia shows you the simple steps to sign up and tips on how to use it in the next article below.

Three Ways an Author Can Use Pinterest – Last week an editor told me how she was following a couple of her authors on Pinterest and how much she liked it.

5 Ways to Break Out of the Social Media Doldrums – Well said by Aubre Andrus.

10 Ways to Ensure No One Will Read Your Blog Post – Ali Luke give great insight

How Hard Can it Be to Write a Kids Book? – Sally Lloyd-Jones helps dispel a common myth.

A very cool six minute video envisioning a future technology. Imagine computing being done on glass walls, desks, and even National Parks. From Corning. By the way, Corning makes the “Gorilla Glass” that you find on the iPad2.

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2011 – The Year in Review

It is a good exercise to reflect on the past year. Count the blessings, reflect on the hard lessons, and remember the good times.

The highlight was bringing both Tamela Hancock Murray and Karen Ball into the agency in late May. I was and continue to be very excited about the talent and work these two are doing on behalf of our clients.

That hard work had visible results as we secured sixty-four (64) new book contracts that will cover 113 new books. That works out to a new contract every four business days.

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What Role Do Influencers Play?

One of the services a traditional publisher provides is working with authors in regard to getting publicity about books through word of mouth. This piece of the publicity puzzle is more important for trade books than for mass market books because they fit into an established line and are less author-focused than trade books. Trade books rely more on author identity and brand recognition to be successful. This is why traditional publishers ask writers to provide lists of influencers for their books.

Who Might Be Influencers?

Often after you are contracted, the publisher will ask the author for a list of influencers. In return for spreading the word about your book, many publishers will provide a copy to the influencer free of charge. Already your agent has insisted that you include a list of potential endorsers in your proposal. Chances are good that not all of your potential endorsers were asked for formal endorsements, so begin with the remaining friends who already know you, like your writing, and support you in your career. When asked for a larger list, choose wisely.

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The Myth of the Unearned Advance

by Steve Laube

A common myth permeating the industry is that a book is not profitable if the author’s advance does not earn out. I would like to attempt to dispel this myth.

First let’s define the term “Advance.” When a book contract is created between a publisher and an author, the author is usually paid an advance. This is like getting an advance against your allowance when you were a kid. It isn’t an amount that is in addition to any future earnings from the sale of the book. Instead, like that allowance, it is money paid in advance against all future royalties, and it must therefore be covered by royalty revenue (i.e. earned out) before any new royalty earnings are paid.

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