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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Pitching

Pitching

Incoming Proposals

By Steve Laubeon March 9, 2026
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To your left is an actual picture of the pile of proposals, sitting on my office floor, from early January 2010 (click the picture to see it full size). It represents about 30 days’ worth of incoming proposals during a slow time of the year. The stack of books next to the pile includes books sent for review (consideration) and recent publications that I want to look at.

Today, that has been replaced by email submissions, many of which ignore the request “Please do not copy and paste your entire manuscript into your email.” As of this writing, there are over 300 proposals awaiting my personal attention, all received in the last six weeks. The danger for authors is that the inbox for incoming proposals is “out of sight, out of mind” and lacks the visual impact of a literal pile.

Imagine how easy it will be to write “No thank you” to the poor soul who failed to proofread their email before sending this sentence, “I would like to send you my quarry letter ….”

Or the psychic who has an “amazing” personal story to tell … and by the way, also has two novels done and five children’s books ready and waiting.

I once received a call that went something  like this:
Agency: This is the Steve Laube Agency.
Caller: What kind of agency are you?
Agency: We are a literary agency.
Caller: What does that mean?
Agency: It means we represent books to publishers on behalf of our clients and manage our client’s careers.
Caller: Oh, good. I do comic strips … and they are really unique …  [caller’s voice gets faster and louder as they talk]
Agency: Well, we don’t represent artists or comic-strip artists.
Caller: But I’m a philosopher too! [further explanation followed]
Agency: Well, we [caller interrupts]
Caller: And I’m also a musician with over 500 songs to my credit.
Agency: Unfortunately, we do not represent musicians at this time.
Caller: But I was named rock musician of the year.
Agency: We’re sorry, but it does not appear that our agency would be a good fit for you.
Caller: You want to listen to my stuff for free on the Internet?
Agency: I don’t see how that would be a good use of our time.
Caller: Someday, someone will discover it and make millions.
Agency: We wish you the best in all your endeavors.

I know it is hard to wait. I get it. I don’t like it either. However, the work of a literary agent is only partially that of reviewing unsolicited proposals.

Each of us regularly deals with:
— reviewing cover designs and marketing plans for forthcoming titles
— wrangling with our client’s editors over any number of issues (everything from copyedit/grammar questions to someone at their publisher not returning a phone call)
— fussing with a publisher’s finance department over a missing payment to a client
— fussing with a publisher’s legal counsel over contractual language that had changed from the last contract we did with them
— general fussiness (I will often come home from work and tell my wife, “Today was an itchy scratchy day.”)
— reviewing new book ideas pitched to us by existing clients
— preparing client proposals for sending to publishers
— reviewing new contracts (an average of one new book contract every two business days throughout the year)
— Etcetera

Please don’t misunderstand. This isn’t complaining or saying we’re busier than you (which is unlikely). In fact, it is an enormous privilege to work in this industry and work with enormously gifted writers and brilliant publishers. But this post is for those writers who wonder why agents take so long to review proposals and then send seemingly dismissive rejections. I’ve written about rejection before, and no agent takes the process lightly. But a little understanding and self-education would make every writer’s experience while approaching an agent a little more tolerable.

I fully expect that at least 90% of the 300 proposals in the inbox are not ready yet. It doesn’t mean what was sent isn’t good. Only that it isn’t ready. The competition is fierce, and writers need to make a little extra effort to learn the industry, learn the craft by going to a good writers conference this year, and realize this is a marathon, not a sprint.

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Category: Book Proposals, Get PublishedTag: Get Published, Pitching, Proposals, Rejection

How Do You Know What Will (or Will Not) Sell?

By Steve Laubeon February 24, 2025
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There is a mysterious magic embedded in the mythos of the publishing industry: the ability to pick successful books. I was recently asked, “You say ‘no’ so often, how do you know when to say ‘yes?’” I wish I could claim that every agent and publisher have a secret formula we consult to know what will sell. Ask any group of us for that secret and we will all laugh because there is no “secret.” We …

Read moreHow Do You Know What Will (or Will Not) Sell?
Category: Book Business, Book Proposals, Branding, Career, PlatformTag: Agents, book proposals, Career, Pitching, What Sells, Writers

Are You Pitch Perfect?

By Steve Laubeon December 2, 2024
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A critical key to landing a book deal is the presentation of your idea in such a way that the editor or agent is completely sold on the concept. In musical terms, perfect pitch is the rare talent to name or pick out a note without having any reference point. This is illustrated by this youtube video where they clear your mind, then give you a tone, and ask you to name the note; most people fail …

Read moreAre You Pitch Perfect?
Category: Book Proposals, PitchingTag: book proposals, Pitching

Know Your Genre When Making a Pitch

By Steve Laubeon August 5, 2024
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Awhile ago I received a call that illustrates a common error a writer can make when making their pitch: the problem of not knowing the genre in which they are writing. The call went something like this: Writer: I’m calling to see if your agency handles westerns. Agent: That is a tough genre to sell in the current market, but a lot would depend on how well you can write it. Writer: Some …

Read moreKnow Your Genre When Making a Pitch
Category: Book Proposals, Branding, Conferences, Get Published, Marketing, PitchingTag: book proposals, Genre, Get Published, Pitch; Genre; proposals, Pitching

Unsolicited Proposals: Aka “The Slush Pile”

By Steve Laubeon July 1, 2024
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All literary agents receive dozens of proposals each week. Most are via email these days, but some still come via the post. Last week was a relatively slow week; my office received only 28 unsolicited proposals via email and two in the post. For the month of June, it was around 170 total unsolicited proposals received. (Unsolicited means proposals that are not from our existing clients. We get a …

Read moreUnsolicited Proposals: Aka “The Slush Pile”
Category: Agency, Book Proposals, Get Published, Rejection, SteveTag: Get Published, Pitching, Proposals, Rejection

Your Writers Conference Appointment

By Steve Laubeon April 8, 2024
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[I’ve posted variations of this article over the years. I hope that by bringing it back to the top of the pile, many of you new readers will see it!] __________ You snagged one of those valuable 15-minute appointments with an agent or an editor at a writers conference. Now what? What do you say? How do you say it? What do I bring with me? And what does that scowling person on the other side …

Read moreYour Writers Conference Appointment
Category: Book Business, Book Proposals, Conferences, Pitch, Pitching, Writing CraftTag: Book Business, Conferences, Get Published, Pitching, Proposals, Rejection

Hints for a Great Cover Letter

By Steve Laubeon June 13, 2022
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[I originally posted this piece over 12 years ago. The information still holds true, but I suspect many have not found the necessary information elsewhere, so I dare post it again. I’ve left all the comments intact since they add to the ongoing conversation. Feel free to add your thoughts.]] _________________________ Here are a few suggestions for you to consider when approaching an agent or …

Read moreHints for a Great Cover Letter
Category: Book Proposals, Get Published, Publishing A-Z, Writing CraftTag: book proposals, Cover Letter, Pitching

God Gave Me This Blog Post

By Steve Laubeon September 27, 2021
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God gave me this blog post. By invoking divine inspiration, I have guaranteed that you will read this post and possibly give me money to read more. Sound like a stretch? Then what if I just wrote or said: “God spoke to me.”“I was led to write this.”“God revealed this to me.”“I have been called to write this.”“I believe this is an inspired post.” In the Christian publishing industry, editors, …

Read moreGod Gave Me This Blog Post
Category: Book Business, TheologyTag: Pitching, Theology

Three Questions About Agents

By Tamela Hancock Murrayon May 7, 2020
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In meeting with writers on the cusp of their careers or flush with new success, we find that three big questions come to the forefront. Today, Tamela shares her answers:

How do I find a literary agent?
1)      First and foremost, visit the Agency web sites to see which ones are actively seeking the type of work you write.
2)      Talk to your agented friends to learn about their agents. …

Read moreThree Questions About Agents
Category: Agency, Agents, Book Business, Get PublishedTag: Agents, Book Business, Pitching, Proposals, Tamela

Saving the World, One Romance at a Time

By Tamela Hancock Murrayon February 27, 2020
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Often I will receive submissions of novels tying in an element of mystery and suspense with romance. Writers targeting the romantic suspense market will find difficulty in placing this type of story. Why? Because romantic suspense readers have certain expectations that won't be met with a mere element of mystery and intrigue.

In my experience trying to sell and market romantic suspense, I have …

Read moreSaving the World, One Romance at a Time
Category: Genre, Get Published, Romance, Romantic Suspense, Tamela, Trends, Writing CraftTag: Pitching, Proposals, Tamela, Trends
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