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The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Home » Archives for July 2018

Archives for July 2018

The Literary Agent: How Does This Work?

By Dan Balowon July 31, 2018
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While literary agents have been part of the publishing eco-system for decades, it wasn’t too many years ago agents in the Christian publishing market were rare.

Fast forward to today when most of the larger Christian publishers require an author have an agent before they will consider publishing them.

Before agents became part of the publishing landscape, authors would often hire attorneys to review contracts and alert them to potential problems. As author contracts evolved over the last fifty years from a couple pages to a couple dozen pages, much more specialized professional advisors became necessary.

Enter the literary agent.

The Association of Authors’ Representatives (AAR) began in 1991 as a professional organization representing literary agents, mostly in the broader general publishing world. Their Canon of Ethics are a solid foundation for anyone in the profession.

So, why are agents needed?

For authors, an agent is the professional voice of experience and insight on everything from the contract to the relationship with a publisher. Without agents, authors need to depend on their own knowledge and experience, which for many is limited, but not an issue for others who know how things work.

For publishers, agents perform a valuable service.

First, agents curate proposals from thousands of aspiring authors, locating those who have the best chance for success and present them to appropriate editors. This saves the publisher time and money.

Second, agents are a good liaison between the author and publisher, often handling difficult issues and serving as mediator between them. Publishers’ staff might say something to an agent they wouldn’t say to an author.

How are agents paid?

Agents are paid when an author is paid and for nothing else. They are not employed by an individual or group of publishers.

The AAR Canon of Ethics discusses the problems with agents charging for proposal review or other fees. It would be widely agreed in the agent community that agents would only be paid their commission (usually 15%) whenever the author is paid.

This is why agents are less likely to be interested in an author who is “more interested in getting a book published than making money.” You need to forgive the agent community if we lose interest in representation when you declare your disdain for earning money from publishing. It is how we earn a living and we won’t apologize for it.

However, if your only motivation is money, I can suggest a wide variety of professions and positions which earn far more than book-writing for a large percentage of authors.

It’s all about balance and respect for what each party brings to the table.

What do agents do for an author?

  • Find a path for an author with a greater chance to be published “well.” Believe it or not, there is a difference between being “published” and “published well.”
  • Make sure an author is treated fairly in the contracting process and they are aware of potential difficult issues with it.
  • Give authors advice regarding the business and emotion of publishing. Believe it or not, publishing is an emotional business.
  • Give a perspective on the industry. An agent should know how things work.
  • Communicate good and bad news with perspective. Good things and not-so-good things happen to authors in the past and they survived. It might be nice to know how others handled the same situation.
  • Translate negatives into positive action. While I’ve know some people to translate positives into some kind of negative, agents know how to make lemonade from lemons and turn what might be a discouragement into a series of positive experiences.

So, there you have it. Nothing too mysterious to this agent thing. People working with people.

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Category: AgentsTag: Agents, Book Business

Amazon Rank Obsession

By Steve Laubeon July 30, 2018
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Admit it. You've checked your Amazon.com sales ranking at least once since your book was published. You feel the need to have some outside confirmation of the sales of your book. And Amazon's ranking are free to look at.

I've even seen book  proposals where the author has gone to great lengths to include the Amazon ranking for each title that is competitive with the one the author is proposing. …

Read moreAmazon Rank Obsession
Category: Book Business, Marketing, Publishing A-ZTag: Amazon, Bookselling, Get Published, Marketing

Fun Fridays – July 27, 2018

By Steve Laubeon July 27, 2018
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The original “Cup” song done by Rich Mullins in 1987. (Some think the original is Anna Kendrick’s “Cup”…the below is video proof otherwise.) Lyrics below the video: A more modern rendition: “It’s about as useless as a screen door on a submarine Faith without works baby It just ain’t happenin’ One is your left hand one is your right …

Read moreFun Fridays – July 27, 2018
Category: Fun Fridays

How Much Time Should I Budget to Write My Book?

By Tamela Hancock Murrayon July 26, 2018
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New authors have a distinct advantage over established authors under deadline: no deadline. As a new author, you may have fiddled with your novel for years. Perhaps you’ve entered contests and incorporated feedback. Maybe you’ve read books about writing and attended conferences. After all this effort, you landed a contract. Congratulations! Now you may have another happy problem: estimating how …

Read moreHow Much Time Should I Budget to Write My Book?
Category: Career, The Writing LifeTag: Career, Deadlines, The Writing Life, Time Management

How to Annoy Your (Fiction) Readers

By Bob Hostetleron July 25, 2018
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Some people are more annoying than others—and you know who you are. And some writers are more annoying than others—and you may not know who you are. So I’m here to help. Here are six ways writers of fiction can annoy the heck out of the readers: Give your characters similar or hard-to-pronounce names Fantasy writers, I’m talking to you. How in the world am I supposed to pronounce Fleurxgh? Sure, I …

Read moreHow to Annoy Your (Fiction) Readers
Category: Craft, Writing CraftTag: fiction, Writing Craft

Two Ways to Think About Your Book

By Dan Balowon July 24, 2018
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Two of the many complexities within book publishing are how often the book buyer and the book reader are different people and how books may sell only in limited locations. Some people read only what someone else buys for them. Some books sell primarily in one city at one retail location. Adults will always be the ones to buy a book for a small child. (A child might latch onto a certain book while …

Read moreTwo Ways to Think About Your Book
Category: Book Business, Marketing, Reading, The Publishing Life, The Writing LifeTag: Book Business, Marketing, The Publishing Life

Promotion: Faithful or Self-full?

By Steve Laubeon July 23, 2018
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"What's the difference between promotion and self-promotion? How do we promote ourselves/our books so that we honor God, respect others, and use common sense?"
The constant tension between marketing and ministry has plagued the Christian author, speaker, bookseller and publisher forever. Why? Because Jesus threw the money changers out of the temple. Because we are commanded to die to self and to …

Read morePromotion: Faithful or Self-full?
Category: Book Business, Career, MarketingTag: Agents, Book Business, Editors, Get Published, Marketing, Writing Craft

Fun Fridays – July 20, 2018

By Steve Laubeon July 20, 2018
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I want one of these machines in my office. A burger bot! The interview with the inventor is not the best, but at least you can hear his vision for the product. I do not want this next machine in my office. Salad by robot. Now you know my meal of choice… The featured image above is from http://creator.rest/ where you can see more about the burger bot machine.

Read moreFun Fridays – July 20, 2018
Category: Fun Fridays

Problem Solved! — NOT!

By Tamela Hancock Murrayon July 19, 2018
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Sometimes my office receives submissions for books that claim to solve a problem or provide the answer to a question that has been plaguing mankind since it was known to be an issue. To wit: Why the death penalty is Biblical. Why the death penalty is not Biblical. Why there is climate change. Why there is not climate change. Why Dispensationalism (or another Bible interpretation) is right. Why …

Read moreProblem Solved! — NOT!
Category: The Writing Life, TheologyTag: The Writing Life, Theology

A Writer’s Beatitudes

By Bob Hostetleron July 18, 2018
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In the famous “Sermon on the Mount” passage in the Bible’s Gospel of Matthew, Jesus presented a series of eight “beatitudes.” Each was a saying that turned conventional wisdom on its head, showing how in God’s eyes the oppressed are blessed and the despised are prized. No one can improve on those inspired beatitudes, of course. But what if we tried to capture their perspective and redirected them …

Read moreA Writer’s Beatitudes
Category: Creativity, Inspiration, The Writing Life, TheologyTag: Creativity, Inspiration, The Writing Life
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