News You Can Use – Mar. 27, 2012

Do the Differences in screen vs print reading contributing to illiteracy? – Chris Meadows asks some interesting questions about the future of reading.

Branding for Writers – A perennial topic that bears another look.

Trinity Broadcasting Sued by Granddaughter and Former Employee – Please. Not again.

Oprah’s Endorsement Hurt Book Sales – Interesting perspective!

My Parley with Book Pirates – Lloyd Shepard engaged web site pirates. A fascinating report.

Proofreading Tips – from the Grammar Girl

A Fun Infographic about Twitter:

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The Wild Pitch

In honor of the upcoming baseball season I thought it would be fun to explore the art of pitching.

A couple years ago I was watching a Major League baseball game and the pitcher unleashed a horrific throw that sailed about eight feet behind the batter. It floated to the backstop without a bounce and everyone in the stadium wonder what had just happened. It looked like the pitcher lost his grip and could not stop his delivery. In baseball terms this is classified as a wild pitch.

Unfortunately many writers unleash a pitch on an agent or an editor before it is ready to deliver. Let me list a few actual letters I have received.

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A Few Things Your Agent Needs to Know

You have an agent, but want to be low maintenance. You value your agent’s time and hesitate to fill her in-box with lots of chatty emails or tie him up on the phone all day. I’m sure your agent appreciates you for being considerate.

Still, writing is a serious profession and a business. Therefore some personal events and occasions in your life are critical for your agent to know:

Happy Event

If you are the bride or groom, the parent of the bride or groom, expecting a new life in your family, are taking a month-long vacation to Hawaii, or have another major happy event planned, let us know so we will be aware that you might not be around for stretch of time.

Death of an Immediate Family Member

If you don’t tell us about a death that affects you in a major way, we won’t understand your emotional state. Also, consider that if you are responsible for executing a will and disposing of an estate, it’s best to let your agent know you are involved in time-consuming, heart-wrenching work that could affect your productivity.

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Are We Speaking the Same Language?

by Karen Ball

I love languages. I started studying French in the 7th grade (“Bonjour, Monsieur DuPree. Comment-allez vous?), and by the time I had my double college degree in multiple-languages and journalism, I’d studied French (12 years), Spanish (5 years), and Russian (1 year). But I confess, I never expected to have to learn a new language when I entered the publishing world.

Surprise!

I remember the first time I realized words and terms had very different meanings in publishing. As a PK and PGK (preacher’s kid and preacher’s grandkid), I knew my duty to widow and orphans. It was right there in the Bible. So you imagine my astonishment when I discovered it was now my goal to kill the widows and orphans. Then I learned that bleeding in the gutters had nothing to do with murder, that picas weren’t fuzzy little forest animals, leading wasn’t something done to stained glass, fonts weren’t receptacles for baptismal water, a kill fee wasn’t about hiring a hitman, and a galley wasn’t the kitchen on a ship.

It all reminded me of a line from a poster I had up in my college dorm room: I know you believe you understand what you thought I said, but I’m not sure that what you heard is what I really meant to say. Or the poster in a friend’s room that said, “I’m not as drunk as some thinkle peep I am.” (Okay, it has absolutely nothing to do with that last one. I just put it in because it makes me laugh…)

It’s taken years of study and practice, but I’m finally fluent in Pub-Speak. Or so I thought until a few days ago when I had a discussion of editing terms with the illustrious Steve Laube. It went something like this:

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News You Can Use – Mar. 20, 2012

Why Finish Books – I loved this essay! He had me at the picture of C.S. Lewis…

Why Your Book Isn’t Selling – Suggestions from a book marketing expert.

The Publishing Industry May Not be Falling Apart After All – One author suggests that today’s crisis sound awfully familiar. And underneath all the talk of seismic changes and Amazon, she has a valid point. If you click all the way through to her original article you will find a “Live Journal” site that is hard to read on screen.

Free E-book on How to Attract Customers with Twitter – From Hubspot. Must submit registration info to get the free e-book. They offer a number of these papers on a regular basis.

Is Your Facebook Account Part of Your Estate? – Facebook says that if you die your Facebook account must be closed. So all your writing, pictures, etc. will disappear. And they don’t like it if someone else simply uses your password to keep it online. Goes to the heart of what you “own” and do not “own” on the Internet.

How One Man Started Writing for “Sports Illustrated” – He worked on his craft for six years before submitting something to an editor.

The Making of the Hunger Games Blockbuster – Whether you like the book or not is beside the point. Read the article to find out how this YA phenomenon grew via word of mouth and intentional marketing. Fascinating.

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Barriers to Effective Communication

By Steve Laube

It has been said that ninety percent of all problems in the universe are failures in communication. And the other ten percent are failures to understand the failure in communication. In the publishing business, or any business for that matter, this is so true. There are a couple common barriers to effective communication, assumption and expectation.

But I Assumed

Often one party assumes knowledge that the other person does not know. Or someone without knowledge fails to admit their lack and try to fake their way through the situation for fear of being found ignorant. Simple to fix. Just ask if you don’t know and alternatively make sure the other person knows what you are talking about. I learn something new nearly every single day and hope to continue that streak for the rest of my life.

But even  worse, and more common, is assuming the other party is mad at you for some reason. The fear of that “assumed anger” prevents an open dialogue or at least delays it.

Much of our business comes down to relationships and fear or anger prevent them from being healthy.

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My Hat Collection

As an agent, I wear many hats and I love them all!

Miner’s Hat:
Worn while picking through slush pile submissions.

Tiara:
Worn in celebration of gem discovery in the form of your marketable manuscript.

Gold Crown:
In celebration of signing you to be a new client.

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It’s A Brave New World

I’ve been in publishing for lo, these many years (over 30), so you’d think the work would be pretty much second nature for me. No so! In fact, just this last week I did something completely new!

I edited a book, in four days, using Skype and Dropbox.

The amazing thing about this isn’t that the author and I got the book done so quickly, but that it was SO MUCH FUN! We parked on Skype for hours, so that if I had questions as I edited a chapter, I could just ask him, and if he had questions about the editing, he could just ask me. It was like being in the same room together, but without the expense or stress of travel. And I discovered that doing the edit this way gave me a fresher understanding of what the author wanted to say. It also enabled us to do a bit of arm wrestling when we disagreed on something, but to do so with humor and kindness. When you deal with issues over the phone or in email, you always run the risk of misunderstanding because folks can’t see your expressions or body language, or hear the tone of your voice. With Skype, those risks were gone, so we handled a couple of sensitive issues without frustration or misunderstanding.

And that, my friends, is a miracle!

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