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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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The Writer’s Responsibility

By Dan Balowon June 6, 2017
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When you decide to pursue writing as a career or even an avocation, you probably are unaware of the responsibility bestowed upon you by the decision. There is no official ceremony involved, but there should be.

This responsibility will change the way you interact with friends and relatives. It could even cause some friction between you and those close to you. Here’s the promise you make, which is part of being a serious writer:

“I do hereby promise not to encourage every person I meet to author a book. I promise to be kind and supportive of my friends and relatives, knowing most of them should not become writers.”

Once you know how much work is involved, when encouraging another writer, make certain you communicate the real world of writing to them. At least encourage them to visit a writer’s conference for new writers, giving them a glimpse into the marketplace of words and informing their perspective.

Why is this responsibility such a heavy burden? Because you might need to tell someone (in much kinder words than these):

You are not a good writer.

You don’t communicate with clarity or creativity.

You don’t have a compelling message readers will pay money to read.

You don’t have the credentials to write a book.

You haven’t yet put in the work.

In a creative world, the motto is often, “Where never is heard a discouraging word,” but if you follow my advice today, you will be the person others might avoid. (I hope I am wrong.)

Sometimes I feel bad writing tough things to readers of our agency blog, because you are not the problem. The simple fact you are reading about publishing, interacting with insightful comments, making every attempt to learn, improve and grow, means you are open to exploring the necessary sacrifice in order to become a writer people will spend time and money to read.

Anyone with a minute of experience in publishing knows there is much more to this writing “thing” than putting down your thoughts on a screen and printing it out.

But there are still some people out there telling everyone writing is easy, Microsoft Word spelling and grammar check replace the need for an editor and most important, anyone can make lots of money in publishing really fast.  After all, Amazon is a magic money-machine.

Encouraging someone to write who is not willing to put in the requisite work is not being kind and loving. This person is being set up for discouragement and the person handing out encouragement is not doing them a favor.

Mass encouragement without discernment can end up being a cruel joke, accomplishing the opposite of what was intended.

Once you have some knowledge of the work required to be a good writer and succeed in publishing, you have an obligation to communicate reality to those around you. There is some “fine print” in this vocation, draining some of the enjoyment, unless you are well prepared.

In high school I was an above-average musician who had fun playing an instrument in various music groups. Who wouldn’t want to keep having fun? I thought about music as a career.

In college, I met people who were serious about music as a career and I realized the fun from high school was pretty much over. Being professionally good at music required a level of commitment I was unwilling to undertake, and I was more interested in having fun than putting in the work. I chose another path instead where I was willing to put in the sacrifice and work.

Those who are committed to doing something really well know what is required and generally do not toss out encouragement to just anyone and everyone, unless they see the “spark” necessary to drive them to the next level.

Don’t become a serial discourager, but be wise in your encouragement about writing books. Genuine encouragement is much more powerful when those being encouraged know you don’t give it to everyone.

 

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Category: Encouragement, The Writing LifeTag: Discouragement, Encouragement, The Writing Life

Fun Fridays – June 2, 2017

By Steve Laubeon June 2, 2017
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A fun music video “What if the 1770s collided with the 1970s” The Jackson 5 vs Johann Sebastian Bach. Enjoy your weekend! [Happy Birthday to our piano playing extraordinaire daughter today!]

Read moreFun Fridays – June 2, 2017
Category: Fun Fridays

Voice Mail Transcription Fun

By Tamela Hancock Murrayon June 1, 2017
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Have you ever had a miscommunication? In other words, do you live in the world? Of course, we all have. I have voice to text messaging and I really like it. Most of the time it gets my messages right, though sometimes I have to display prior knowledge to discern what people mean. The program does insert question marks when it’s confused. But most of the time, it doesn’t think it’s confused at all. …

Read moreVoice Mail Transcription Fun
Category: Humor

Time to Play!

By Karen Ballon May 31, 2017
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As I was considering what to write for this week’s blog, I realized I needed a break from all the seriousness of the last few weeks. Not that I don’t love the “conversations” and insights everyone has shared. But, at the core, I’m a golden-retriever kinda gal, and I gots to play! So today seemed perfect for a game I love: First Lines. SO! Get your play on, folks, and share your first line—and ONLY …

Read moreTime to Play!
Category: Craft, CreativityTag: Craft, Creativity, first lines

Why Do Professional Reviewers Dislike Bestsellers?

By Dan Balowon May 30, 2017
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One of the most interesting issues I’ve confronted in my years involved with traditional publishing is why some books sell well despite less-than-stellar reviews and why some with five star ratings barely move the sales needle. It would be similar to films which win Oscars or top honors at film festivals but are barely noticed in the marketplace. I recall attending a showing of a movie with my …

Read moreWhy Do Professional Reviewers Dislike Bestsellers?
Category: Book Sales, Reviews, The Publishing LifeTag: reviews, The Publishing Life

Orville Rogers – A Memorial Day Tribute

By Steve Laubeon May 29, 2017
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Today in the U.S. we honor the veterans who gave the ultimate sacrifice and died for our country in the military. It is an important day of remembrance. Earlier this month, at the Global Media Summit, I had the honor of shaking the hand of Orville Rogers who is 99 years young. He trained pilots in World War II, flew the B-36 airplane (aka “The Peacemaker”) on secret missions during the …

Read moreOrville Rogers – A Memorial Day Tribute
Category: InspirationTag: Inspiration

Fun Fridays – May 26, 2017

By Steve Laubeon May 26, 2017
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Does your platform need a boost? If you are a pastor, do you need to become “relevant?” Never fear, Swag Seminary is here! Enjoy the video…wait for the big reveal at the end…

Read moreFun Fridays – May 26, 2017
Category: Fun FridaysTag: Fun Fridays

Trade Fiction Versus Category Fiction: What’s the Difference?

By Tamela Hancock Murrayon May 25, 2017
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Often I’m asked, “What’s the difference between a trade book and a mass market category book?” Great question! Here are some primary differences and as always, the exception proves the rule. Trade books are: About 95,000 words in length, varying between 85,000 and 100,000. Trim size called “Trade Paperback” is usually 5.5″ x 8.5″ Not restricted by the rules of any category …

Read moreTrade Fiction Versus Category Fiction: What’s the Difference?
Category: Book Business, Romance, Romantic Suspense, The Publishing LifeTag: Book Business, The Publishing Life

A Green-Eyed Obstacle

By Karen Ballon May 24, 2017
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I know better. And yet I did it anyway. Not my fault, really. I never would have given in if I hadn’t seen that best-seller list. With that name. That author who started years after I did. Who was getting all the accolades, all the lists, all the awards… I mean, I’d had a book on the bestseller list. So what if it was years ago? So what if the book that mattered most to me got panned by an …

Read moreA Green-Eyed Obstacle
Category: The Writing Life, TheologyTag: Jealousy, The Writing Life

Test Marketing Books

By Dan Balowon May 23, 2017
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In the traditional book-publishing world, insiders often refer to the initial release of a book from a new author as a marketing test…more R&D than launching and promoting a known product. The self-publishing process can function in a similar role of market testing for a first time author. You won’t know for certain how it will be received, but it is worth the effort to try. Most authors …

Read moreTest Marketing Books
Category: Book Business, Indie, Marketing, Self-Publishing, The Publishing LifeTag: Indie, Marketing, Self-Publishing, The Publishing Life
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