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The Steve Laube Agency

Helping to Change the World…Word by Word

The Steve Laube Agency

The Steve Laube Agency

Helping to Change the World Word by Word

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Six Easy Steps to Publishing Success

By Dan Balowon November 7, 2017
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Success in publishing is actually quite simple. Honestly I am surprised more people aren’t more successful financially as an author. So many conference workshops are making this entire publishing thing far more complicated than it needs to be.

Today, here are six fast, easy, no risk steps to being a successful author in any type of writing. We will all be shaking our heads at the end for missing these simple actions.

I also want to apologize on behalf of this agency for making success at publishing sound difficult and complicated.  We have been misleading you for a long time and this blog post today is about to set the record straight.

So, here are six fast, easy, no risk steps to being a successful author:

  1. Quit your day job today and live off your savings for the three weeks necessary to accomplish steps 2-6.
  2. Become a good writer while writing your first book. (Ten days max.)
  3. Establish your author platform (Three days.)
  4. Develop a creative voice and style like none other to stun and create awe in the hearts of readers. (Two days.)
  5. Get an agent. (Another two days.)
  6. Get published and start making money (Four days.)

I almost feel embarrassed we haven’t covered this earlier. Of course, we have a vested interest as agents to make it sound more difficult than it really is, to justify our jobs and careers. But now, the cat is out the bag.

Yes, this was written tongue-in-cheek (keyboard-in-cheek?). If career success at writing were easy, then anyone could do it and of course, everyone cannot do this.

In fact, the six steps above happen approximately in years, not days. Ten years (or more) to work on writing, several years each on platform building, style development, getting an agent and getting published.

Even success at self-publishing, while skipping some of the steps, requires working on the craft, the platform and years of marketing yourself through the platform.

By the way, if you think author platform is important only for the traditional publishers, just try to be successful at self-publishing without it. Your opinion will change in a hurry when sales of your book don’t meet expectations because your book goes unnoticed amidst the avalanche of new books from traditional and other self-published authors.

About two thousand new books release every day in the US, including weekends. (Traditional and self-published combined.)

Really, it is pretty easy to be published. But it is very difficult to be published well.

Those two things, being published and being published well are often entirely different paths.

So you want a quick list of things on becoming a successful author? Things that don’t take years? Try this list on for size:

  1. Care deeply about what you write, but not so deeply you reject editing or suggestions.
  2. Treat deadlines as important, even those self-imposed. They aren’t set just for fun. Deadlines make things happen.
  3. Recommend books to others, which are not written by you. They’ll believe you more when you tell them about your new book.
  4. Care about other people more than yourself…or a copy of your new book.
  5. Give courage to other aspiring authors. Courage is currency given one to another. (Where do you think “encourage” came from?)
  6. Decide how you want to be remembered. Conduct yourself accordingly.

I’ve always liked lists. Making them, reading them, using them or having fun with them.  And sometimes they may even make me think.

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Category: Book Business, Get Published, Marketing, PlatformTag: Get Published, Marketing, Platform

Retail is Dead! Or is it?

By Steve Laubeon November 6, 2017
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You’ve read the news. This calendar year bankruptcies or total closures were announced by Toys R Us, Gymboree, Bebe, American Apparel, Guess, Rue 21, The Limited, Gander Mountain, Vitamin World, and Family Christian Stores. Sears and Kmart announced last Friday that they were closing another 63 stores in January, on top of the 358 they closed already this year. And the watchful vultures are …

Read moreRetail is Dead! Or is it?
Category: Book Business, Book Sales, Economics, Publishing History, Publishing News, TrendsTag: Book Business, Book Sales, Publishing News

Fun Fridays – November 3, 2017

By Steve Laubeon November 3, 2017
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With the U.S. baseball season finally complete and a new World Series champion crowned, I thought it fitting to post this story of a 99-year-old usher who works the Pittsburgh Pirates games. Think about it for a second. If he retired at the 65-year mark he has been enjoying his post-career years since 1983. I started my career in this industry in 1981 as a young college student. In other words, he …

Read moreFun Fridays – November 3, 2017
Category: Fun Fridays

Beyond the Hook: What Makes Your Reader Care?

By Tamela Hancock Murrayon November 2, 2017
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Any book lover who’s made the hobby of reading a lifelong habit can name stories that kept him reading well past anything else – dinner, chores, bedtime… What makes this happen? The Problem Sympathetic characters can help as a start, but while they serve to draw in a reader, the story’s dilemma itself keeps the reader engaged. The reader can’t put the book down until the characters solve the …

Read moreBeyond the Hook: What Makes Your Reader Care?
Category: Craft, Writing CraftTag: Characters, Craft

Deadlines Are Friends, Not Nemeses

By Bob Hostetleron November 1, 2017
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When is your next deadline? What? You don’t have one? Why not? Aren’t you a writer? I know some writers create fine prose or poetry without deadlines—I just don’t know how they do it. “But,” you may protest, “I don’t have a contract yet. How can I have a deadline?” I suggest you always have a deadline, whether a publisher imposes it or not. No one is preventing you from making—and meeting—your own …

Read moreDeadlines Are Friends, Not Nemeses
Category: Book Business, Contracts, The Writing LifeTag: Book Business, Contracts, Deadlines

A Writer‘s Theses

By Dan Balowon October 31, 2017
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Fifteen hundred years after Christ died, resurrected and started the Christian church with a group of rag-tag disciples, the church had become a culturally, politically and socially dominant force, involved in all aspects of life.  Prior to the start of the Protestant Reformation, many felt the church had strayed quite a bit from its original roots and needed a course-correction. Martin Luther, a …

Read moreA Writer‘s Theses
Category: The Publishing Life, The Writing Life, Theology

Rumor Control

By Steve Laubeon October 30, 2017
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I was talking with an editor this week who asked me, "How are things going? I hear that your agency is barely making ends meet and that you've had to take on other type of work to survive."

I must admit that I was so startled by this rumor that words nearly failed me.

"Where did you hear that?" I exclaimed.

"Oh it was at a recent writers conference and folks were talking, and your name …

Read moreRumor Control
Category: Agency, Communication, SteveTag: Gossip, rumors

Fun Fridays – October 27, 2017

By Steve Laubeon October 27, 2017
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Today is our grandson’s 2nd birthday. (Hooray Caleb!) Someday he may enjoy math, or science, or business, or the arts, or just rule the world like he does now (hah!). This video is for those who are fascinated by math and statistics. Who would of thought that sorting books could be so hard? (Do you shelf your books by color? Please say no.) In my years as a bookseller we did variations of …

Read moreFun Fridays – October 27, 2017
Category: Fun Fridays

Beyond the Hook: Writing Sympathetic Characters

By Tamela Hancock Murrayon October 26, 2017
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The first page may be promising. The opening chapters may be engrossing. But a reader might still abandon your book if it doesn’t deliver. How can you keep your readers going? Sympathetic Characters Some writers are talented in creating sympathetic characters from page one. Perhaps Page one occurs during a fire, when the characters have lost everything. Or the heroine has been abandoned by a …

Read moreBeyond the Hook: Writing Sympathetic Characters
Category: Craft, Creativity, Editing, Romance, Romantic SuspenseTag: Characters, Craft, Reading

Your First Writing Assignment

By Bob Hostetleron October 25, 2017
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If your writing doesn’t start with this practice, you’re cheating yourself. Lauren Winner, author of the wonderful memoirs, Girl Meets God and Mudhouse Sabbath,  tells about an experience she had when a writing student of hers showed her part of a memoir that was astounding, far better than this student’s usual writing. Winner asked the student what had transformed her writing over the course of …

Read moreYour First Writing Assignment
Category: Career, Faith, The Writing Life, TheologyTag: Faith, Prayer, The Writing Life
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