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Helping to Change the World Word by Word

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Home » Archives for Dan Balow » Page 16

Dan Balow

The Bottom Line – Get It Done, Well

By Dan Balowon April 10, 2018
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Writing books is a performance business. At the end of the day, week or whatever time period applies, an author produces something on a schedule.

I know many people write without any firm deadline as they are just starting out writing for illumination and enjoyment, but honestly, I can’t imagine working without a deadline and not self-imposing one. I’ll intentionally place myself in a position where I need to get something done by a certain date. Frankly, I don’t trust myself enough to do otherwise.

When in college, I voluntarily committed to something which required I complete a certain task every day by a certain time, with no excuses. It related to something I hoped would be a career path, but the self-discipline proved to be very helpful and instructive long term.

The successful author-life is equal parts creativity and discipline, make-believe and real-life, story-telling and deadline-meeting.

An aspiring author must come to grips with the fact this profession has a bottom line to it. The bottom line is this:  Get things done well, by the agreed deadline, even if the deadline is self-imposed or inconvenient.

Everything else about being an author can orbit around this fact, distracting the author with shiny objects and funny videos, but in the end, you need to get something written by the deadline and by the way, it should be done well.

There are some authors who have ruined any chance at a sustainable or successful career by their inability to hit a deadline, or they didn’t manage their time well enough and turned in a manuscript on time, but poorly written.

Health, personal issues, creative issues, relationships, computer problems, good reasons or just excuses, they couldn’t get the job done on time while maintaining the necessary quality.

Writing is a performance business and they didn’t show up or didn’t perform well.

And like anything within the competitive performance world, once someone fails to meet expectations, someone else is right behind to take their place.

Very few authors can survive a sustained lack of quality and deadline-meeting.

In the Gospel of Luke, the fourteenth chapter, Jesus tells a couple parables and then sums them with a “count the cost” statement which could be taken any number of ways, I suppose, but relates to a person living life as a believer. Have no illusions, there is a cost.

Any author, including Christian authors need to do something similar and count the cost of being a writer.

If the spectrum of the author-life is at one extreme a calm, creative life of drinking tea, sitting in a comfy chair with a laptop, staring at clouds and musing about life all day, the opposite extreme would be a pressure packed stadium of fans yelling for a certain athlete to “run faster” or “play harder.”

The successful author life resides somewhere between the two. While still a solitary endeavor, the pressure to perform from editors, agents and readers can be too much for some to withstand.

“We want you to write something great by next Tuesday at 4pm. Write faster! Work harder!”

Authors need to do the work, hit the deadlines, do the platform stuff, make the contacts with the right people, maintain relationships with others and keep your creative “edge,” while also doing everything else in their life.

Every once in a while, one of the agents for this agency will blog about something similar to this. Our goal is not to discourage anyone, but just the opposite, to encourage those who have the desire to be an author with a vision of what the future might bring. Successful authors already counted the cost and decided it was worth it.

You still want to write books?  Count the cost. Do the work well by the deadline.

It’s the bottom line.

 

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Category: Book Business, Career, Platform, The Writing LifeTag: Book Business, Career, Deadlines, The Writing Life

Creative Boundaries

By Dan Balowon April 3, 2018
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Creative people usually don’t like being told what to create or what not to create. Similarly, explorers and researchers don’t like being told, “Don’t look there,” or “Explore over here.” By nature, they follow their training and instincts from place to place and thought to thought. As a writer, while the worst thing you could do is plagiarize someone else’ work, the worst thing someone else could …

Read moreCreative Boundaries
Category: Career, Communication, Creativity, Inspiration, PlatformTag: Career, Creativity, Faith, Inspiration, The Writing Life

Don’t Sweat the Big Stuff?

By Dan Balowon March 27, 2018
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Author Richard Carlson and his 1996 book Don’t Sweat the Small Stuff encouraged a generation to put priorities in order and prevent someone from missing the forest for the trees. I am afraid many aspiring authors are doing just the opposite by not worrying about the big stuff either. Everything we write in this agency blog does not carry the same level of importance to everyone, but very often, …

Read moreDon’t Sweat the Big Stuff?
Category: Book Business, Career, Legal Issues, Money, The Publishing Life, The Writing Life, TrendsTag: Book Business, Career

Getting Started in Social Media

By Dan Balowon March 20, 2018
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Actually, the title was a bit of click-bait to entice aspiring authors and platform builders to open this post. Sorry. Getting started in social media is not a problem. It’s as simple as 1-2-3 and grade school children around the world do it every day. If you are having trouble getting started in social media, it could be your rotary-dial phone, thirty-year-old modem and Commodore 64 computer are …

Read moreGetting Started in Social Media
Category: Branding, Marketing, Platform, Social Media, Technology, The Writing LifeTag: Branding, Marketing, Platform, Social Media

The Minimum Wage Author

By Dan Balowon March 13, 2018
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Most authors earn less than legal minimum wage writing books. Most do so for their entire writing careers. (U.S. Federal minimum wage is $7.25 per hour. A full time person working 40 hours per week would earn an annual revenue of $15,000 at that rate.) In fact, they work for free for a long time before getting paid and once they do get paid, the amount earned almost never makes up for the long …

Read moreThe Minimum Wage Author
Category: Economics, Money, The Writing LifeTag: Career, Money, The Writing Life

Creative or Effective? You Decide

By Dan Balowon March 6, 2018
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Very early in my working life, I was involved in advertising sales for a radio station.  Probably because I was pretty much a “blank slate” back then, I remember the first advertising seminar I attended like it was yesterday. People who know me well, might smile (or roll their eyes) when I’ll repeat a sales or marketing principle I learned decades ago.  They are “on to me.” At the first seminar, I …

Read moreCreative or Effective? You Decide
Category: Book Proposals, Branding, Marketing, Pitch, PitchingTag: book proposal, Cover Letter, Creativity, Marketing

Writers as Students of History

By Dan Balowon February 27, 2018
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Anyone reading my posts on this agency blog will get a sense of my opinion and perspective on the publishing life. Of the fifty or so blog posts I write each year, many connect something in publishing to a historical event or attempt to draw some sort of application or conclusion from the books which were selling at some point in the past. To be honest, I don’t know how anyone can understand …

Read moreWriters as Students of History
Category: Historical, Publishing History, The Publishing LifeTag: History, The Publishing Life

Penalty Flag: Illegal Use of an Exception

By Dan Balowon February 20, 2018
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Maybe using the word “illegal” is a bit over the top, but at least it grabbed your attention! Because book publishing can be such a subjective or borderline mysterious field of endeavor, many authors respond to the uncertainty by hanging their hopes for success on something which could best be described as an exception to whatever rules seem to exist.  If indeed there are any rules in book …

Read morePenalty Flag: Illegal Use of an Exception
Category: Agents, Book Business, Book ProposalsTag: book proposals, The Publishing Life, The Writing Life

Markets are Different Than You Think

By Dan Balowon February 13, 2018
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Last week I addressed the issue of trying to be too specific or too general in identifying a reader-market and the need to continually address new generations. Today, let’s discuss the culture in the United States and the Christian writer. Here are some unavoidable things to keep in mind as you write: Ours is an “entertainment culture” where all forms of diversion are more important than just …

Read moreMarkets are Different Than You Think
Category: Communication, Marketing, The Writing LifeTag: Audience, Communication, readers, The Writing Life

Marketing to Younger Readers

By Dan Balowon February 6, 2018
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A challenge for book promoters is trying to market to a narrow group of people and discovering they are not easily distinguished one from another.  People are born every day and there is no definable space between demographic markets. Generational identifiers are not scientific, but arbitrary for marketing convenience sake. In case you don’t know all the terms: Traditionalists – Born up to 1945 …

Read moreMarketing to Younger Readers
Category: Marketing, The Publishing Life, The Writing Life, TrendsTag: Marketing, readers, The Publishing Life
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