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Home » Archives for Dan Balow » Page 23

Dan Balow

Choosing Your Words Wisely, Part 2

By Dan Balowon May 2, 2017
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Here are some of my all-time favorite jokes:

  • To get to the other side.
  • Hugh and only Hugh can stamp out florist friars.
  • Silly Rabbi, kicks are for Trids!
  • Oh, my baking yak!
  • Minnie was called, but Chew was frozen.
  • I better run this through again!
  • Give me a couple of eggs.
  • Place one of these on every corner and wait for my signal!

After all these years, those jokes still make me laugh.

What? Didn’t get the story behind the punch line?

Now you know how some readers feel when they read Christian books filled with “spiritual-speak” containing favorite words and phrases Christians use. The author assumed everyone knows what is meant when they may or may not know about what you are writing.

It’s how Christians keep our book readership lean.

There are Christian words or phrases, which only committed believers know:

Original Sin
Sanctification
Redeem (not involving a certificate or coupon)
Ransomed
Blood of the Lamb
Positional
Transfiguration
Arminian
Calvinist
Baptistery
Salvation
Grace
Unwashed
O’ (used in a myriad of contexts)

And potentially hundreds more

You can pray out loud in public using Christian mystery-words and the unbelieving or unaware person who might be listening will only recognize a few…like “the” and “Amen,” when they know you are finished.

The same principle applies to old words not in common use today. I don’t know about you, but I didn’t take 17th Century English vocabulary in school so my tendency is not to use words like hast, thou, thy, thee, ye, shalt, thine and spake too often in my daily conversations.

But if I want to appear super-spiritual to someone, I might use all in a single prayer. I can become a member of King James Court in no time at all.  (I’ve never used the word, “chasten” in a prayer, but I heard it used recently and needed to look it up afterward. Thank you Google.)

Language can either bring people together or drive them apart. Christian writers can choose words or phrases which either expand or limit the potential readership of the their books. Assuming readers know the meaning and back-story of every word can be self-limiting.

Certainly there is a place for “insider” communication between believers, but Christian authors who desire to write to a broader Christian audience or to unbelievers need to watch their words carefully. Inadvertently you might be speaking another language.

In scripture where God interacted with people, he used words and phrases, which were anything but complicated:

“Adam, where are you?”

“Moses, take off your shoes.”

“This is my son. I am pleased with him.”

“Who touched me?”

“Who do you say I am?”

“Whose image is on the coin?”

“Will you give me a drink?”

“Your sins are forgiven.”

“Go and sin no more.”

“I will give you rest.”

“Lazarus, come out.”

“Follow me.”

There’s a story behind every one of the above phrases, both interesting and compelling.  But God still used simple and powerful words, not flowery words.

Even the sermons of Jesus are pretty simple. They contained plain and powerful words. Nothing too complicated, but certainly strong enough to make another think about and remember them.

Any one, who ever wrote something on behalf of another or represented someone else in their work, knows you first spend a lot of time to understand the “voice” of the other person, which is how they uniquely communicate. Speechwriters for other people have a knack for this. It’s the speaker’s voice, which comes through, not the speechwriter’s voice.

Christian authors are somewhat like speechwriters or co-authors with God. The best ones don’t let their words get in the way of his.

Attempting to be too literary or complex as a creative writer can often hide the message. Don’t assume everyone knows the story behind complex words.

Something to ponder.

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Category: Craft, CreativityTag: Language, Writing Craft

Choosing Your Words Wisely, Part 1

By Dan Balowon April 25, 2017
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There are a number of reasons for the apparent decrease in reading in the world, from attention-span changes brought on by reader’s addiction to various “screens” to climate change. But it might simply be a vocabulary problem. The first time this concept came to me was about 25 years ago in a New York City taxi when a very talkative driver and I discussed local sports, politics and society in …

Read moreChoosing Your Words Wisely, Part 1
Category: Craft, CreativityTag: Creativity, Vocabulary, Writing Craft

Pushing and Pulling Your Book

By Dan Balowon April 18, 2017
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The marketing and promotion of books differs somewhat from other forms of product marketing, but not as much as you might think. Basic marketing principles, which work for toothpaste and automobiles, also work for books. The greatest changes in publishing over the last 10-20 years have been brought on by the Internet, which unlocked a previously difficult and expensive connection directly to …

Read morePushing and Pulling Your Book
Category: Book Business, MarketingTag: Book Business, Marketing, Platform

“Response” Books

By Dan Balowon April 11, 2017
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When considering a topic for your next book, I suggest you avoid a response to another message in the media, especially in another book. Publishers and readers love books which are fresh, containing original thinking, and are well written, creative, with an identifiable purpose, a strong message and usually not springing from what someone else wrote. I am not talking about “connection” books, such …

Read more“Response” Books
Category: Genre, TrendsTag: Trends

The Non-Partisan Author

By Dan Balowon April 4, 2017
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The political environment has been toxic for author branding since the Internet debuted over 20 years ago, but has gotten significantly worse and more dangerous as social media grows in the last decade. When expressing opinions became as easy as a mouse-click “like,” authors entered a danger-zone. Unless your author brand includes political commentary, or a focused societal issue, it is probably …

Read moreThe Non-Partisan Author
Category: Branding, Career, Marketing, Social MediaTag: Politics, Social Media

Life Hands You A Platform

By Dan Balowon March 28, 2017
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Every writer’s conference or gathering includes at least one presentation about developing or maintaining an author-marketing platform. Social Media, public speaking, blogging, newsletters…everything working together to establish and support your personalized and unique author “brand.” This agency and other publishing blogs address various elements of the issue on a regular basis. If you are …

Read moreLife Hands You A Platform
Category: Branding, Career, Marketing, PlatformTag: Branding, Marketing, Platform

Writing the Deeper Story

By Dan Balowon March 21, 2017
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I realize this will probably date me, but I sincerely enjoyed a popular radio feature by Paul Harvey called, “The Rest of the Story.” I assume some reading this post today also remember it. For generations, the venerable radio commentator, who passed away in 2009 at the age of 90, told a little known story about a well-known person or event, only revealing the subject of the story at the end of …

Read moreWriting the Deeper Story
Category: Craft, Creativity, Encouragement, Inspiration, Marketing, TheologyTag: Inspiration, Writing Craft

Fake News and the Christian Author

By Dan Balowon March 14, 2017
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Most book authors do not work their way up through the ranks beginning with a college degree in journalism. Because of this, many have no exposure to the best practices of career writers and journalists. Sure, book authors might be very creative, insightful and able to recite large sections of Strunk & White or the Chicago Manual of Style, but they are not as familiar with what makes for a …

Read moreFake News and the Christian Author
Category: Editing, Legal Issues, The Writing LifeTag: Journalism, Research, The Writing Life

Author Platforms Can Destroy Your Life (aka Making Money from Friends)

By Dan Balowon March 7, 2017
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American society contains a very interesting subculture built around using your friends and relatives to make money, either as a primary or secondary source of income. I must admit it bothers me when an individual will view those around them mainly as a revenue source instead of relationships to experience and serve. It is also interesting that a number of the most successful multi-level marketing …

Read moreAuthor Platforms Can Destroy Your Life (aka Making Money from Friends)
Category: Book Business, Branding, Marketing, Platform, Self-Publishing, Social Media, The Writing LifeTag: Book Business, Marketing, Platform

Amnesia: The Key to Success

By Dan Balowon February 28, 2017
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At some point, anyone involved in motivational or inspirational communication will touch on the necessity of leaving the past behind and moving on from a painful experience or time of life in order to grow personally or professionally. Millions of people spend billions of dollars each year on counselors helping them overcome past issues in their lives. For Christians, leaving a past behind through …

Read moreAmnesia: The Key to Success
Category: Encouragement, Faith, Inspiration, The Writing Life, TheologyTag: Failure, Inspiration, Success, The Writing Life
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